Marketing Consultant

What you'll be doing

• Partner with internal stakeholders to understand business goals and objectives to effectively align marketing strategy, positioning, and approach
• Effectively manage and ensure the timely creation and execution of marketing deliverables and campaigns in collaboration with internal resources such as editorial, design, legal, compliance, and campaign management
• Create or assist in the creation of marketing materials such as brochures, websites, e-mails, social posts, newsletters, webinars, and other promotional materials
• Develop, implement, and analyze new digital marketing content, lead and demand generation and nurturing marketing campaigns
• Identifies and recommends process improvements that significantly reduce workloads or improve quality for assigned area(s)
• Maintains knowledge on current and emerging developments/trends, assesses the impact, and collaborates with management to incorporate new trends and developments in current and future solutions
• Analyze performance metrics to track and assess the effectiveness of marketing plans and identify opportunities for improvement
• Collaborate with internal stakeholders including campaign managers and strategic business partners to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers and retain clients

What we’re looking for

Must-haves:
• 3 - 5+ years of experience in marketing strategy that directly aligns with the specific responsibilities of this role
• 4 year/Bachelors degree or equivalent work experience (4 years of experience in lieu of Bachelors)
• Strong communication, organization, time-management, and problem-solving skills
• Proactive, with the ability to work well independently and as a team
• Very high attention to detail
• Proven ability to meet deadlines with effectiveness and efficiency

Nice-to-haves:
• Experience in employer benefits
• Program management experience
• Working knowledge of Workfront
• Remains current in profession and industry trends

Application Deadline

Applications for this position will be accepted through March 20th, 2026 subject to earlier closure due to applicant volume

#LI-Remote

What’s it like to work here? At Lincoln Financial, we love what we do. We make meaningful contributions each and every day to empower our customers to take charge of their lives. Working alongside dedicated and talented colleagues, we build fulfilling careers and stronger communities through a company that values our unique perspectives, insights and contributions and invests in programs that empower each of us to take charge of our own future. What’s in it for you:

• Clearly defined career tracks and job levels, along with associated behaviors for each of Lincoln's core values and leadership attributes

• Leadership development and virtual training opportunities

• PTO/parental leave

• Free financial counseling, health coaching and employee assistance program

• Tuition assistance program

• Work arrangements that work for you

• Effective productivity/technology tools and training

The pay range for this position is $72,900 - $131,600 with anticipated pay for new hires between the minimum and midpoint of the range and could vary above and below the listed range as permitted by applicable law. Pay is based on non-discriminatory factors including but not limited to work experience, education, location, licensure requirements, proficiency and qualifications required for the role. The base pay is just one component of Lincoln’s total rewards package for employees. In addition, the role may be eligible for the Annual Incentive Program, which is discretionary and based on the performance of the company, business unit and individual. Other rewards may include long-term incentives, sales incentives and Lincoln’s standard benefits package.