Senior Product Marketing Manager

Doodle is the global scheduling leader, with more than 10 million monthly users. Our platform simplifies scheduling so that you can achieve the quickest path to mutual availability, get the most out of meetings, and find time for it all, both personally and professionally.

Doodle is a part of the Swiss media group TX Group - and headquartered in Zurich, and operating from Germany, Serbia and US.

Own the segment. Drive measurable impact.

About Doodle

At Doodle, we’re shaping the future of scheduling and productivity, helping millions of users collaborate more efficiently every day. Behind every deal, campaign, and launch is a precise go-to-market strategy—and now we’re looking for a Senior Product Marketing  Manager to own one of our key business segments (SMB or Mid-market).

This is a high-impact, cross-functional role. You’ll treat your segment like a $30M business, owning the GTM segmentation, launch strategy, and adoption playbook from awareness through expansion. You’ll partner directly with sales leadership, product, and demand generation to design scalable programs, campaigns, and launches that don’t just ship features—they drive measurable pipeline, customer engagement, and long-term growth.

What You’ll Do

As a Segment Owner in Product Marketing, you’ll design and execute strategies that accelerate growth, strengthen competitive positioning, and ensure our customers see value at every stage of the journey.

• Segment GTM Strategy : Define and execute the full-funnel go-to-market plan for your segment (SMB or Mid-market), from awareness through expansion.
• Launch Leadership : Own launch strategy and orchestration, ensuring new features and campaigns drive adoption, engagement, and measurable business outcomes.
• Sales Enablement : Partner with sales leadership to build enablement programs, training, and collateral that transform good reps into great ones.
• Pricing & Packaging : Shape pricing and packaging strategies tailored to segment needs and behaviors.
• Customer Insights : Lead win / loss analysis, persona development, and journey mapping to refine strategy, sharpen positioning, and drive competitive displacement campaigns.
• Quarterly Business Reviews : Deliver data-backed QBRs that track performance, identify growth opportunities, and influence company-level strategy.
• Customer Advisory Boards : Establish and manage advisory boards that strengthen customer voice and inform product direction.
• Demand Generation Partnership : Work with demand gen to design campaigns that deliver high-quality pipeline and expansion opportunities.
• Partnership Development : Drive segment-specific partnerships and co-marketing opportunities.
• Team Leadership : Mentor and coach Product Marketing professionals, building the next generation of PMM talent.

Our Ideal Candidate

We’re looking for a seasoned product marketer who thrives at the intersection of strategy, execution, and cross-functional leadership.

Experience & Expertise

Traits & Mindset

What success looks like

Hiring Journey

At Doodle, we’re committed to providing an environment of mutual trust and respect, where equal employment opportunities (EEO) are available to all applicants and teammates without regard to age, race, color, disability, religion, gender, and sexual orientation. Diversity and inclusion are of utmost importance to us. We’re committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work and our products will be. We want to hear from you, so please don’t hesitate to apply!We look forward to receiving your full application.

IMPORTANT NOTICE : Please note that we can only consider your application if you are based and have the right to work in USA. At this time, we are unable to sponsor visa for this position or support with relocation.