Product Marketing Director, Meta Horizon Economy

Product Marketing Director, Meta Horizon Economy

Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We envision a metaverse that is the next generation of the internet a more immersive, 3D experience. Its defining quality will be a feeling of presence, like you are right there with another person or in another place. And the core platform that enables this is Meta Horizon. Meta Horizon is for embodied experiences that make distance feel smaller and moments feel bigger and encompasses Horizon experiences and worlds, Horizon OS, and the Horizon creator and developer platforms. We are seeking an exceptional Product Marketing Director to help Meta Horizon establish the core flywheel of consumer and creator value that will set the business up for long term success across our VR and mobile Meta Horizon products. This role maps to critical components of our Meta Horizon economy ecosystem such as the Horizon Store, Meta Avatar wearables and digital goods, and platform quests and rewards. The right individual will be an exceptional collaborator and communicator, capable of working across multi-disciplinary teams across the business, and a strategic thinker who can identify meaningful business opportunities and sell them into partner teams to drive towards shared goals. They have a track record of building clear, data-backed frameworks for prioritizing investments across a portfolio of business initiatives. They are a strong manager of managers and individual contributors, and have a passion for shaping the next generation of social experiences.

Responsibilities

• Lead a high performing team of product marketers, managing team performance and supporting career development and growth
• Manage product marketing strategy and execution for the Meta Horizon economy product experiences
• Partner with product leadership to influence product and business strategy with a view of customer and creator needs and market opportunities
• Manage and maximize the ROI of a budget to support the VR and mobile content ecosystem.
• Work hands-on with key stakeholders to advance project milestones and drive product market fit, including but not limited to prioritizing audience use cases and needs, identifying and sizing key markets to target
• Design and lead go-to-market and growth strategy, communications, and execution in partnership with key stakeholders, such as Product Management, Marcom, Communications, and Product Growth teams to ensure we achieve our business goals and objectives
• Consistently build productive internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy
• Builds a trusting organization that values, respects, and taps into different backgrounds and perspectives

Minimum Qualifications

Preferred Qualifications