Head of Demand Generation, AMER

Overview

We are looking for a strategic and results-driven Head of Demand Generation, Americas to drive marketing strategy and execution across the region. This role is essential to building brand awareness, generating demand, and accelerating pipeline growth for Benchling’s solutions. You will develop and lead integrated marketing programs—spanning field marketing, regional campaigns, digital tactics, and more—that align with regional sales objectives and drive measurable business outcomes.

As a player-coach , you will lead and mentor a high-performing team while also being hands-on in executing key initiatives. The ideal candidate has a strong track record in demand generation and field marketing within enterprise B2B SaaS, along with experience managing and developing teams. You thrive in a fast-paced environment, applying a data-driven approach to decision-making and being a trusted partner to Sales, SDRs, Customer Success, and the broader marketing organization to drive business outcomes.

This is a hybrid in-office role at our San Francisco headquarters.

Responsibilities

• Develop and execute a comprehensive regional marketing strategy to drive awareness, engagement, and pipeline growth across AMERS and across segments with a focus on Enterprise.
• Lead, mentor, and grow a regional marketing team, instilling a high-performance, metrics-driven culture.
• Drive execution of multi-channel campaigns across digital, OOH, tradeshows, owned events, webinars, and partner channels to support pipeline goals.
• Establish processes to drive and measure a repeatable, scalable and predictable demand generation machine, analyzing campaigns and sharing data-driven insights to stakeholders.
• Plan and manage field marketing programs such as events, executive roundtables, and trade shows, ensuring alignment with personas and regional objectives.
• Own the marketing relationship with sales leaders, ensuring seamless collaboration and communication to drive shared pipeline and revenue targets.
• Oversee and manage the regional field marketing budget, ensuring investments align with business priorities and deliver measurable results and business impact.

Qualifications

How We Work

Flexible Hybrid Work : We offer a flexible hybrid work arrangement that prioritizes in-office collaboration. Employees are expected to be on-site 3 days per week (Monday, Tuesday, and Thursday).

Compensation

Salary range : base salary $185,000 – $275,000. Total Compensation includes a competitive rewards package and a broad range of benefits as outlined by Benchling.

Benefits & Equity, and Policies

Equal Opportunity

Benchling welcomes everyone. We believe diversity enriches our team and we hire people with a wide range of identities, backgrounds, and experiences. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider for employment qualified applicants with arrest and conviction records, consistent with applicable laws.

Security & Compliance

Please note : Benchling will never request personal information, payment, or sensitive details outside of official channels. All official communications will come from an @benchling.com email address or approved vendor alias. If you are unsure of a communication’s legitimacy, contact recruiting-fraud-alert@benchling.com.

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