Director of Marketing

Graver Technologies LLC

As a part of the global industrial organization Marmon Holdings-which is backed by Berkshire Hathaway-you'll be doing things that matter, leading at every level, and winning a better way. We're committed to making a positive impact on the world, providing you with diverse learning and working opportunities, and fostering a culture where everyone's empowered to be their best.

Develops long-range strategic plans for assigned product or services, and manages the development of annual marketing and business plans at the Company level. Directs the activities of Brand Managers, internal resources and outside advertising agencies in order to meet stated business plans.

The Director of Marketing is responsible to drive market penetration strategy, demand generation, and brand positioning for our filtration and purification products. This is a high-impact individual contributor role focused on long-term market growth with a diverse product offering into the Power Generation, Food & Beverage and Water markets.

It is ideal for a strategic marketer with omnichannel marketing experience who understands the B2B2 business model. The ideal candidate has a blend of strategic marketing expertise, brand strategy development and market research skills, with the ability to develop and guide go-to-market strategies as well as drive insight generation to create marketing initiatives to strengthen our brand and product position in the markets we serve.

This role will be on-site at our headquarters in Glasgow, DE.

Duties & Responsibilities

Strategic Market Planning & Business Insights

• Develop and execute a strategic marketing roadmap to drive business growth and market expansion.
• Conduct market research, competitive analysis, and customer segmentation to identify trends and opportunities in the B2B2 landscape.
• Provide data-driven insights to guide omni-channel marketing strategies, product positioning, and go-to-market plans.
• Collaborate with leadership to define and refine value propositions and competitive differentiation that resonate with distributors, OEMS and end users.

Demand Generation & Brand Management Strategy

Cross-functional Collaboration & Stakeholder Engagement

Qualifications

Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law.

We are an equal opportunity employer, and all applicants will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to careers@marmon.com, and please be sure to include the title and the location of the position for which you are applying.