Sales Manager - Informa Markets Engineering Group
Informa Markets, a division within Informa, creates global platforms for industries. We organize over 500 large‑scale branded and transaction‑oriented events in 14 specialist markets, typically not‑to‑be‑missed annual events where buyers and sellers build relationships, see and showcase products, and do business. We also provide year‑round online platforms for companies to showcase products and conduct research, generating valuable leads, and we provide data and digital content that supports knowledge and transaction flow in markets. Informa Markets Engineering Group is the leading B2B event and media company dedicated exclusively to the global $3.0 trillion advanced manufacturing sector, supporting information, commerce, and innovation in sophisticated segments such as medical devices, pharmaceutical development, advanced engineering design, automation, manufacturing, processing, and packaging.
Job Description
This position can be based in our 1710 29th Street, Suite 2044, Boulder, CO 80301, USA office, or other Western US offices can be considered. It is based in our Santa Monica office. The role involves selling digital advertising, content marketing, and lead generation solutions for our Design News team, driving revenue, optimizing sales process, and building own pipeline. The sales manager will develop their own portfolio of accounts, collaborate closely with other sales teams, and grow revenues across market‑leading websites and online directories in diversified manufacturing industries (Automotive, Industrial, Consumer, Aerospace, Medical, etc.).
Responsibilities
- Contact potential clients by cold calling, face‑to‑face presentations, meetings, business lunches or dinners to describe advertising opportunities.
- Participate in internal training on handling calls and other job requirements.
- Contact existing clients to arrange placement and design of agreed advertisements and maintain ongoing relationships.
- Research client needs, explain benefits of advertising, and respond to objections.
- Explain pricing and negotiate fees when necessary.
- Account manage clients to ensure satisfaction and service quality.
- Work with production teams to ensure agreed advertisements are carried in the right place and at the right time.
- Track purchases, keep records of sales, contacts, and deals.
- Attend industry events, exhibitions, conferences to meet potential and existing clients.
- Deliver sales reports to management and work to maximize sales and meet targets.
- Study and understand all facets of media products and services offered.
- Train and apply approved sales tactics and approaches.
- Approach potential clients through new leads, cold calls, existing relationships, promotional events, or other means.
- Deliver skilled sales pitches by phone or in person to secure a sale.
- Explain benefits and audience of specific media offerings.
- Detail pricing, negotiate costs, and add notes to records for each client call or meeting.
- Track every media purchase to ensure accurate completion on time.
- Maintain excellent relationships with all clients.
- Travel to see clients, attend tradeshows, or participate in industry events or trainings (20‑30% travel).
Qualifications
Associate's or Bachelor's Degree in Business, Marketing, or a related field.Previous sales or media experience.Outgoing personality with strong interpersonal skills, persuasiveness, likability, confidence, and customer service orientation.Ability to maintain relationships, listen, show resilience, creativity, and adaptability.Multitasking and organizational skills; experience meeting varying deadlines.Excellent written and oral communication skills.Project management skills.Proficiency in MS Office (Outlook, Word, Excel, PowerPoint).Initiative and self‑directed mindset.What You Bring to the Team
Associate's or Bachelor's Degree in Business, Marketing or related field.Previous Sales or Media Experience.Outgoing Personality, Interpersonal Skills, Persuasiveness, Likeability, Confidence & Customer Service.Maintaining Relationships, Listening, Resilience, Creativity, Adaptability.Multitasking and organizational skills.Experience meeting varying deadlines.Excellent written and oral communication skills.Project management skills.MS Office (Outlook, Word, Excel, PowerPoint) skills.Initiative and self‑directed.Additional Information
The pay range for this position is $75,000 - $100,000 + commission, depending on experience.
We believe that great things happen when people connect face‑to‑face. That’s why we work in‑person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or another workplace – such as at an Informa event – you get the flexibility and support to work from home or remotely.
Benefits
Great community : a welcoming culture with in‑person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment.Broader impact : take up to four days per year to volunteer, with charity match funding available.Career opportunity : the opportunity to develop your career with bespoke training and learning, mentoring platforms and on‑demand access to thousands of courses on Learning. When it’s time for the next step, we encourage and support internal job moves.Time out : 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost) anywhere for up to four weeks a year.Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount.Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more.Recognition for great work, with global awards and kudos programs.As an international company, the chance to collaborate with teams around the world.About Us
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
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This posting will automatically expire 11 / 24 / 25.
Seniority level
Associate
Employment type
Full‑time
Industries
Appliances, Electrical, and Electronics Manufacturing
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