Senior Director, Marketing – Alixorexton

Senior Director, Marketing – Alixorexton

Job Description

We are seeking a Senior Director, Marketing to serve as a critical leader in the launch of a groundbreaking therapy for narcolepsy based on orexin-2 receptor agonism—a mechanism poised to redefine the treatment landscape.

This role offers a rare opportunity to lead the commercial strategy and execution for a transformative, late-stage neuroscience asset during its most pivotal phase : the path to launch. You will be responsible for shaping and executing all pre-commercial marketing activities and assume full accountability for delivering strategic and tactical launch milestones. In parallel, you will play a lead role in building and mentoring a world-class marketing team from the ground up.

If you are a seasoned marketer who thrives in fast-paced, high-impact settings, and you are driven by the opportunity to shape both a brand and a team, we want to hear from you.

Alkermes has adopted a hybrid working environment to support and meet the needs of employees and this role will operate in a flexible environment with 60% of time in the office and 40% from home.

Responsibilities

Launch Strategy & Execution : Serve as the marketing lead for the narcolepsy asset, responsible for strategic planning, tactical execution, and cross-functional alignment leading up to launch

Provide Commercial input into key cross-functional strategies, including clinical development, label development, brand forecasting, and KOL development planning as we prepare the product, market and organization for launch

Drive development of brand positioning, messaging, and overall go-to-market strategy, in collaboration with internal and external partners

Lead the creation and execution of pre-launch and unbranded disease education campaigns targeting HCPs and patients

Team Leadership & Organizational Build-Out : Recruit, develop, and manage the early marketing team, building scalable capabilities across HCP, patient, and digital channels

Establish strong partnerships with internal functions (Sales, Medical Affairs, Market Access, Regulatory, Legal, Patient Advocacy) and lead cross-functional workstreams

Serve as a thought partner to the VP of Marketing and Commercial leadership, contributing to long-term planning and commercial model design

Customer Insights & Brand Development : Own the development of robust, insight-driven HCP and patient journeys

Partner with the MRCI (Market Research, Competitive Intelligence) department to drive the market research plan and translate research and analytics into clear insights and actionable strategies

Identify and select the agency of record and other key vendors and lead the development of branded and unbranded content

Operational Excellence & Governance : Manage brand budget and ensure on-time, compliant delivery of marketing initiatives

Partner with Legal, Regulatory, and Medical to develop efficient and scalable review processes

Qualifications

Bachelor’s degree required; MBA or relevant advanced degree preferred

12-+ years of pharmaceutical / biotech commercial experience, with 5+ years in U.S. marketing, including pre-launch and launch leadership

Proven track record of driving strategy and execution for specialty or rare disease products is required

Strong leadership experience, including team-building, mentoring, and cross-functional collaboration

Deep understanding of the U.S. healthcare ecosystem, including access / reimbursement, field engagement, and regulatory environment

Demonstrated experience managing agencies, vendors, and budgets to deliver on brand priorities

Excellent communication, influence, and presentation skills with executive presence

Preferred Qualifications

Experience in CNS, sleep medicine, or rare neurological diseases strongly preferred

Prior experience launching a first-in-class mechanism or establishing a new treatment category

Exposure to start-up or emerging biotech environments with comfort navigating ambiguity and building infrastructure

Familiarity with orexin biology or narcolepsy patient and HCP dynamics is a plus

Passion for improving the lives of patients with serious, underserved conditions

What We Offer

The opportunity to build and shape a brand—and a marketing team—from day one

A highly collaborative, mission-driven culture that values innovation, speed, and accountability

Competitive compensation, equity participation, and comprehensive benefits

The annual base salary for this position ranges from $235k to $268k. In addition, this position is eligible for an annual performance pay bonus. Exact compensation may vary based on skills, training, knowledge, and experience. Alkermes offers a competitive benefits package. Additional details can be found on our careers website : www.alkermes.com / careers#working-here

About Us : Alkermes applies its deep neuroscience expertise to develop medicines designed to help people living with complex and difficult-to-treat psychiatric and neurological disorders. A fully-integrated, global biopharmaceutical company, headquartered in Ireland with U.S. locations in Massachusetts and Ohio, we are committed to pursuing great science, driven by deep compassion to make a real impact in the lives of patients.

Alkermes, Inc. is an equal employment opportunity employer and does not discriminate against any qualified applicant or employee because of race, creed, color, age, national origin, ancestry, religion, gender, sexual orientation, gender expression and identity, disability, genetic information, veteran status, military status, application for military service or any other characteristic protected by local, state or federal law. Alkermes also complies with all work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Alkermes is an E-Verify employer.

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