A company is looking for a Brand Manager / Senior Brand Manager.
Key Responsibilities
Develop and execute annual brand marketing plans, including business objectives and tactical strategies
Plan and execute integrated marketing campaigns across various media channels
Analyze brand performance data to optimize pricing, promotion, and distribution strategies
Required Qualifications
Bachelor's degree in marketing, business, or related field (MBA preferred)
4-7 years of marketing or brand management experience, preferably in the CPG industry
Strong understanding of brand strategy and consumer insights
Proven experience managing P&L and delivering brand growth
Experience with digital analytics tools and syndicated data sources
Brand Manager • Anchorage, Alaska, United States