Head of Marketing

Job Description

Job Description

mabl is on a mission to empower software teams with an AI-powered low-code test automation platform that streamlines testing across web, mobile, API, accessibility, and performance. We enable everyone from global enterprises to fast-growing startups to integrate application testing into their development pipelines, accelerating their testing and boosting release cycles, regardless of technical experience.

In 2024, mabl was awarded its 5th AI Breakthrough Award, cementing its position as the #1 AI-powered testing platform in the world. While we continue to grow with the pace of technology, we also believe strongly in the value of culture (our most recent internal survey shows that 92% of our employees feel supported by the flexibility of their work, and 97% believe their manager genuinely cares about their wellbeing.)

To continue delivering on our mission of transforming the testing space, we’re looking for people to join our team of leaders, experts, innovators, and community builders. Our core values are : drive, authenticity, support, and insight; these are the foundation of our culture and a key part of what it means to be a mabler. We practice transparency, embrace collaboration, and lead with empathy while encouraging each other to bring our most authentic selves to work.

Why we need you :

The mabl business has scaled fast over the past few years and as such we’ve also scaled our world-class global marketing organization. In addition we’ve extended our marketing tactics from a largely inbound model to a more balanced approach to demand generation and brand awareness. Our next step is to hire a marketing leader who can continue building on the strong foundation we’ve built by expanding our marketing strategy into field marketing, partner marketing, and further investments in product positioning and differentiation. The business continues to scale and we’re looking for a marketing leader who has experience in scaling.

What You'll Do

• Focus on extending mabl’s brand awareness within the enterprise market segment globally by scaling our PR, field marketing, and content marketing efforts
• Design and build a profitable and scalable marketing model which continues to support mabl’s successful growth rate
• Continue building a cohesive, diverse marketing team, to meet the needs of demand generation, content marketing, product marketing, and brand recognition
• Partner closely with Product to continuously improve how we bring products to market
• Develop unique messaging and positioning which solidifies mabl as the leader in low-code quality engineering
• Work with other leaders within Sales, Product, and Customer Success to help refine mabl’s go to market strategy with quarterly plans which support company revenue objectives

About You

Working at mabl

About Us

mabl is the enterprise SaaS leader of AI-driven, low-code test automation that empowers high-velocity software teams to embed automated end-to-end tests into the entire development lifecycle. mabl customers benefit from a unified platform for easily creating, executing, and maintaining reliable browser, API and mobile web tests that result in faster delivery of high-quality, business critical applications. That’s why customer-centric brands like Liberty Mutual, jetBlue, Intuit, Stack Overflow, and many others rely on mabl to create the digital experiences their customers demand. Learn more at https : / / www.mabl.com ; follow @mablhq on Twitter and @mabl on LinkedIn.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.