Consumer Consultant, GTM

Consumer Consultant

KeyBank is launching a new healthcare-focused business line within its Consumer Bank, with a primary focus on serving physicians, dentists, and healthcare professionals. We're looking for a Consumer Consultant to support the performance of our go-to-market business development & partnerships team. This role is ideal for someone early in their career who's eager to learn and contribute at the intersection of enablement, marketing execution, and strategic program creation. You'll work with team members across business development, marketing, partnerships, and product to help streamline how we bring our healthcare financial wellness solution to market and support our teams with the right tools and resources. You'll play a critical role in supporting team onboarding, sales content management, tool adoption, and day-to-day program execution that empowers our teams to deliver impactful healthcare financial solutions and drive growth.

Key Responsibilities

• Enablement Support : Assist with enablement initiatives to ensure sales, partner, and banker teams are trained and equipped with the right content, tools, and resources. Help coordinate onboarding sessions and maintain enablement materials.
• GTM Planning & Coordination : Support quarterly planning efforts by gathering and organizing information related to sales targets, territories, and programs. Help keep GTM calendars and documentation up to date.
• Change Management : Help document and communicate changes related to new product rollouts and sales processes. Assist in coordinating training and support resources.
• Differentiation & Messaging : Define and continuously refine our value proposition, messaging framework, and competitive positioning.
• Cross-Functional Coordination : Collaborate with cross-functional teams, including sales, partnerships, marketing, product, and business units, to ensure enablement initiatives support and enhance business objectives. Create strong working relationships with the lines of businesses to drive improvements.
• Market Insights : Stay on top of market trends, competitor activity, and customer feedback to inform messaging, product positioning, and strategic decisions.
• Influence : Help reinforce a culture of learning and execution by being a reliable partner to team members and contributing ideas in team forums and retrospectives.
• Leadership : This is an individual contributor role, and you will work closely with senior team members and learn how to collaborate across departments and influence with a high degree of ownership and accountability.

Qualifications

Why This Role?

Compensation and benefits : This position is eligible to earn a base salary in the range of $79,000.00 - $146,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience, and geographic location. Compensation for this role also includes eligibility for incentive compensation subject to individual and company performance. Please click here for a list of benefits for which this position is eligible.

KeyBank is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law. Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.

KeyBank is an organization collectively committed to helping you unlock your potential and discover what truly drives you. Working here means sharing our purpose to help our clients, colleagues, and communities thrive. You'll find genuinely supportive teammates, a flexible, inclusive work environment, challenging projects, accessible leaders, and opportunities to grow in your position and your career. For 200 years, Key has opened doors in our communities. Let us open one for you.