Senior Product Manager, PCP Marketing (Alzheimer's Disease)

Senior Product Manager, PCP Marketing (Alzheimer's Disease) page is loaded## Senior Product Manager, PCP Marketing (Alzheimer's Disease)remote type : Hybrid Work Arrangementlocations : New Jersey, Nutleytime type : Full timeposted on : Posted Yesterdayjob requisition id : R3829At Eisai, satisfying unmet medical needs and increasing the benefits healthcare provides to patients, their families, and caregivers is Eisai’s human health care (hhc) mission.

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We’re a growing pharmaceutical company that is breaking through in neurology and oncology, with a strong emphasis on research and development.

Our history includes the development of many innovative medicines, notably the discovery of the world's most widely-used treatment for Alzheimer’s disease.

As we continue to expand, we are seeking highly-motivated individuals who want to work in a fast-paced environment and make a difference.

If this is your profile, we want to hear from you.The Senior Manager, PCP Marketing, will lead the development and implementation of primary care provider (PCP) marketing initiatives within Eisai’s Alzheimer’s disease (AD) team.

This individual will be responsible for the end-to-end tactical execution of personal and omnichannel promotion programs, including speaker programs, advisory boards, professional conferences, field sales resources, and media assets.

This role represents a key opportunity for a talented, passionate marketer to lead important and innovative commercial work streams for a highly visible, growing brand.

• Essential Functions / Key Responsibilities :
• Assist the development of the PCP go-to-market strategy
• Partner closely with cross-functional teams to develop and execute all promotional materials and creative campaigns targeted at the PCP channel
• Implement personal PCP promotional tactics, including messaging, campaign pull-through, field team resources, and in-office initiatives
• Lead internal business partners and agency partners to develop omnichannel content needed to support PCP strategy
• Oversee PCP congress planning and execution including development of educational content, booth, symposiums, and targeted media
• Develop PCP speaker-led educational initiatives including speaker bureau development and management, training and content development (DSE, branded, and / or 3rd party)
• Build and lead the PCP Field Advisory Board, supporting collaboration with field teams to align promotional tactics with field feedback and customer insights
• Partner with Regional Thought Leader Liaison (RTLL) team on regional opportunities as they relate to PCP
• Project management from planning through execution, ensuring all deliverables are met on time and within budget
• Partner with Business Intelligence and Analytics to closely monitor performance within designated area and identify opportunities for optimization
• Provide support to Advocacy & Government Affairs teams for early AD patient identification screening initiatives
• Work effectively with alliance partners and continue to advance US partnership with collaboration partners.

Co-promote experience preferred

/ Data Analytics

Annual Incentive Plan.Final pay determinations will depend on various factors including but not limited to experience level, education, knowledge, and skills.Employees are eligible to participate in Company employee benefit programs.

For additional information on Company employee benefits programs, visit .Certain other benefits may be available for this position, please discuss any questions with your recruiter.Eisai is an equal opportunity employer and as such, is committed in policy and in practice to recruit, hire, train, and promote in all job qualifications without regard to race, color, religion, gender, age, national origin, citizenship status, marital status, sexual orientation, gender identity, disability or veteran status.

Similarly, considering the need for reasonable accommodations, Eisai prohibits discrimination against persons because of disability, including disabled veterans.Eisai Inc.

participates in E-Verify.

E-Verify is an Internet based system operated by the Department of Homeland Security in partnership with the Social Security Administration that allows participating employers to electronically verify the employment eligibility of all new hires in the United States.

Please click on the following link for more information : At Eisai Inc.,

We give our first thoughts to patients and their families, and helping to increase the benefits health care provides.

As the U.S.

pharmaceutical subsidiary of Tokyo-based Eisai Co., Ltd., we have a passionate commitment to patient care that is the driving force behind our efforts to discover and develop innovative therapies to help address unmet medical needs.Eisai is a fully integrated pharmaceutical business that operates in two global business groups : oncology and neurology (dementia-related diseases and neurodegenerative diseases).

Our U.S.

headquarters, commercial and clinical development organizations are located in New Jersey; our discovery labs are in Massachusetts and Pennsylvania; and our global demand chain organization resides in Maryland and North Carolina.

To learn more about Eisai Inc., please visit us at and follow us on and .

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