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VP, Token Growth & Marketing (OleX) - recommended
VP, Token Growth & Marketing (OleX) - recommendedTravoom • Austin, TX, United States
VP, Token Growth & Marketing (OleX) - recommended

VP, Token Growth & Marketing (OleX) - recommended

Travoom • Austin, TX, United States
1 day ago
Job type
  • Full-time
Job description

Company Description

OleOle is building the world's first decentralized super app for football.

We're creating a global platform that combines social networking, messaging, live scores, e-commerce, crypto rewards, and in-match gambling - all built natively in Rust and integrated with the Solana blockchain .

Unlike typical social networks, OleOle is focused 100% on football fans. We're not another media app competing with Twitter or TikTok - we're building the digital infrastructure for the world's biggest sport, with a native tech stack and a business model tailored for clubs, brands, and fans.

OleOle is launching a decentralized rewards and commerce token - OleX - on the Solana blockchain as part of our global super app for football fans. We are seeking a senior-level Solana blockchain engineer to lead the development of this token. This role involves full ownership of token architecture, smart contract development, and integration across our platform.

We're looking for someone with real-world experience launching tokens - not just building prototypes, but delivering secure, scalable token infrastructure ready for public sale and platform utility.

What we require (must-haves)

  • Proven token launch lead : owned at least one end-to-end token launch (strategy → pre-sale / public sale → listings → post-launch growth). Must provide contract addresses, public metrics, and references .
  • Growth playbook for Web3 : built scalable programs (referrals / airdrops / quests, influencer / KOL networks, affiliates) with anti-bot / Sybil controls and measurable conversion to wallets / holders.
  • Audience fit : experience marketing to sports fans , gambling communities , and crypto natives ; can tailor funnels and creatives per segment.
  • Partnerships at scale : can recruit and manage tens of thousands of fan-run blogs with rev-share / affiliate frameworks; comfortable making token the payment / reward rail.
  • Data / attribution : rigorous with analytics (on-chain + off-chain), cohort / LTV, CAC payback, campaign ROI; builds dashboards and owns KPIs.
  • Community systems : shipped and operated Telegram / Discord at scale (mods, bots, security, escalation, 24 / 7 comms calendar).
  • Go-to-market leadership : owns narrative, PR / announcements, launch calendars, landing pages, and creator programs; partners tightly with Product, Legal / Compliance, and BD.
  • Compliance awareness : practical experience running crypto marketing under varying rules (e.g., age-gating, disclaimers, geo-targeting, gambling / crypto ad restrictions) and working with counsel.

What We're Building

OleOle is a multi-layered platform with several interconnected products :

1. Football Super App (Mobile & Web)

  • 20,000+ team and country channels
  • Twitter-style posts, WhatsApp-style messaging, and TikTok-style videos
  • Real-time translation of all chats, posts, and videos into 200+ languages
  • Live scores, push alerts, fan content, polls, and more
  • 2. Mini Program Marketplace

  • A decentralized alternative to the App Store or Google Play
  • Brands, teams, and creators can launch their own apps inside OleOle without paying 30% fees
  • All built on the blockchain, not the cloud
  • Rewarded with OleX , our Solana-based utility token
  • 3. OleX Token Ecosystem

  • Used for commerce, content rewards, and gambling payouts
  • Brands must buy OleX to reward users with 1-5% cashback for purchases
  • Token demand is driven by millions of micro-transactions across the platform
  • 4. Crypto-Only Gambling

  • Integrated directly into live score feeds and fan channels
  • No tabs, redirects, or off-platform sportsbooks
  • Licensed, crypto-only, with real-time engagement mechanics
  • 5. AI & Language Infrastructure

  • AI-powered real-time translation of fan content, making the entire platform multilingual by default
  • In-house football-specific LLM to power history, trivia, and personalized recommendations
  • How We're Building It

    We are not using wrappers or open-source clones. OleOle is being built entirely from scratch using :

  • Rust for backend and systems-level performance
  • Solana for token creation, wallet logic, and decentralized mini programs
  • WebSockets and event-driven architecture for real-time features like messaging, live scores, and betting
  • AI translation for global accessibility
  • Solana smart contracts for reward logic, commerce, and staking (via the Anchor framework)
  • React / React Native for responsive mobile and web interfaces
  • Why Join Now

    OleOle is in the early stages of building a massive, category-defining platform. We already have :

  • A world-class ticket and fan travel business (OleOleSport), with exclusive rights to the AFC Champions League and Liga MX
  • A veteran founder with deep experience in tickets, sponsorships, and global sports events (founder of RazorGator and PrimeSport)
  • A clear monetization model based on transaction fees, token volume, and platform ownership
  • A dedicated design team and pre-launch community infrastructure already in motion
  • Token launch and platform rollout planned over the next 8 months
  • Job Description

    What we require (must-haves)

  • Proven token launch lead : owned at least one end-to-end token launch (strategy → pre-sale / public sale → listings → post-launch growth). Must provide contract addresses, public metrics, and references .
  • Growth playbook for Web3 : built scalable programs (referrals / airdrops / quests, influencer / KOL networks, affiliates) with anti-bot / Sybil controls and measurable conversion to wallets / holders.
  • Audience fit : experience marketing to sports fans , gambling communities , and crypto natives ; can tailor funnels and creatives per segment.
  • Partnerships at scale : can recruit and manage tens of thousands of fan-run blogs with rev-share / affiliate frameworks; comfortable making token the payment / reward rail.
  • Data / attribution : rigorous with analytics (on-chain + off-chain), cohort / LTV, CAC payback, campaign ROI; builds dashboards and owns KPIs.
  • Community systems : shipped and operated Telegram / Discord at scale (mods, bots, security, escalation, 24 / 7 comms calendar).
  • Go-to-market leadership : owns narrative, PR / announcements, launch calendars, landing pages, and creator programs; partners tightly with Product, Legal / Compliance, and BD.
  • Compliance awareness : practical experience running crypto marketing under varying rules (e.g., age-gating, disclaimers, geo-targeting, gambling / crypto ad restrictions) and working with counsel.
  • Qualifications

    Strong plus (nice-to-haves)

  • Prior token launch on Solana ; DEX / CEX listing experience; liquidity / market-making coordination.
  • LATAM & Europe experience (especially UK, Mexico, Brazil, Argentina, Spain ); Spanish / Portuguese a plus.
  • Sports media relationships; sportsbook / affiliate networks; creator / influencer management at scale.
  • Built affiliate networks (5k+ partners) and ran localized, multi-language campaigns.
  • Example screening proof we'll ask for

  • Links to prior token(s) on Solscan / Etherscan, press releases, listing announcements, and growth dashboards.
  • Concrete outcomes (e.g., funds raised, #holders, 30 / 90-day retention, Tier-1 / Tier-2 listings, community growth curves).
  • Two references (founder and growth / BD peer) tied to that launch.
  • Additional Information

    Solutions not problems .

  • Creative problem solver who can courageously propose and support new ideas to our organization. Not interested in best practices, lets build something better!
  • Ability to adapt. An ideal candidate will welcome the opportunity to solve a broad range of problems using a wide array of technologies.
  • Comfortable with ambiguity, shifting priorities and general growing pains of an early-stage technology company
  • An exceptional entrepreneurial judgment that fosters independence over micro-management
  • Understanding of football and international sports a huge plus
  • We are offering :
  • Deferred salary until funding is secured, meaning there is risk, it could take a few months could take longer.
  • All current team members are working on a deferred compensation basis - we lost our funding two months ago and made the decision to build while we raise. This comes with real risk. Closing funding could take two months or it could take five - but we're committed to this vision and we're looking for someone who's equally passionate and resilient.
  • Long-term ownership and technical leadership
  • A mission-driven, elite team with deep experience in sports, media, crypto, and startups
  • You'll be one of the first engineers - which means maximum influence and upside.
  • Ole Ole is located in beautiful Austin Texas, however, this role requires some travel we are privately held and rapidly growing!

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