Sr. Product Manager (DentalPlans.com)

Product Manager

This position is remote within the United States. The Product Management team drives DentalPlans.com's product strategy and execution, translating customer needs and opportunities into a compelling roadmap and collaborating cross-functionally to deliver impactful solutions for consumers through the B2C Ecommerce website, CRM platform, and related integrations for dental practices across the USA. The Sr. Product Manager works with cross-functional teams - including customers, sales, marketing, development, and support to define product vision and roadmaps, gather and prioritize requirements, and drive product launches that achieve revenue and satisfaction goals. This role takes part in every type of product work here - from strategy to product to process improvements, conceptualizing, launching, and iterating on the DentalPlans.com product portfolio. The efforts you drive will have a significant impact on a variety of our customer segments, ensuring products deliver unique value and sustainable long-term advantage.

• Contribute to the product vision, strategy and roadmap by leveraging competitive, customer and market analysis
• Develop data-informed strategies and roadmaps to guide product and platform investment decisions
• Define Marketing Requirements Documents (MRDs) and Product (Service) Requirements Documents (PRDs / SRDs) based on business drivers, customer success factors, social influences and industry trends
• Contribute in writing product requirements and user stories for features and enhancements
• Evaluate trade-off decisions across customer experience, development and operational support in partnership with teams
• Create useful, intuitive features that help our customers grow their business
• Review customer feedback, prioritize it, and transform it into clearly defined product requirements
• Communicate frequently and clearly with other teams and leaders, and build durable artifacts to drive alignment
• Guide user experience design planning and delivery with the assistance of the development team
• Prioritize and manage the feature backlog for effective release and sprint planning
• Stay focused on the essentials (driving clarity into situations) while solving the most important business requirements first
• Continuously analyze research on product offerings-including competitive, client, pricing and industry trends-to develop solutions that complement the portfolio and provide customer advantage
• Provide new ideas and concepts that enhance customer experience, expand product capabilities, and differentiate from competition
• Serve as a direct customer advocate in product and service development
• Work across internal (and external) teams on the development of new products and initiatives, collaborating with marketing and data scientists to prototype new approaches
• Continuously monitor, measure and report on key business metrics, identifying areas for improvement
• Develop business cases for investment based on market demand, customer pain points, and strategic goals
• Define, track, and improve key product metrics, including implementation of a product dashboard to track usage and success
• Become the go-to company resource on assigned product(s)
• Visit customers and attend industry events
• Travel typically less than 10%

Office environment with no special physical demands...