CRM Manager - (REMOTE -USA)

CRM Manager - (REMOTE -USA)

We are seeking a Strategic CRM Manager to serve as the manager of our Salesforce CRM system and support our sales team. This is a high-impact, mission-critical leadership role focused on driving digital transformation and maximizing commercial performance across the entire organization. The Manager will define the platform's strategic vision, administration, and optimization, directly linking customer data to tangible revenue growth and operational excellence across sales, marketing, and service functions. This position demands a rare combination of deep technical proficiencynecessary for building seamless integrations and robust automationand strategic acumenrequired to maximize system adoption and deliver executive-level insights. Reporting to the SVP, Commercial Operations & Business Strategy, the individual will be a central partner to the Business Intelligence (BI) team, ensuring all data-driven efforts are unified and effective across our sales team. This role is for a proven leader who thrives on problem-solving, process optimization, and transforming technology into a core business advantage.

Comprehensive Skills and Requirements

• Technical Skills and Experience
• CRM Platform Expertise : Minimum 2+ years of professional CRM administration experience. Strong preference for SalesforceDeep, hands-on proficiency in system configuration, customization, and administration (e.g., managing security roles, creating custom entities, managing business rules).
• Data Management & Integration
• Proven experience integrating the CRM with other core systems (e.g., ticketing, marketing automation, ERP, or finance platforms) using APIs, middleware, or ETL processes.
• Automation & Workflow
• Strong experience with workflow automation tools, specifically Power Automate (or Flow), to build and maintain automated processes for sales and service efficiency.
• Ability to troubleshoot and optimize complex automation rules and lead distribution logic.
• Data Analysis & Business Intelligence (BI)
• Experience with data visualization tools and a solid understanding of data modeling principles.
• Strong Microsoft Excel skills and comfort with large, complex datasets for analysis and reporting.
• Campaign Management
• Experience in setting up and managing campaign tracking, customer segmentation, and lead generation initiatives within the CRM environment.
• Education and Professional Requirements
• Bachelor's degree in Business Administration, Information Technology, Marketing, or a related field is required.
• Minimum 2-4 years in a dedicated CRM Administrator or CRM Manager role.
• Certifications (Preferred) :
• Relevant certifications for Salesforce.
• Industry Knowledge (A Plus) :
• Prior experience using a ticketing system, such as Ticketmaster / Archtics, or working within the sports and entertainment industry is beneficial.
• Additional Core Skills :
• Strategic & Analytical Mindset : Highly data-driven and analytical, with the ability to translate technical findings into strategic business recommendations for senior leadership.
• Communication & Presentation : Exceptional communication skills, both written and verbal, with the ability to clearly present technical insights to non-technical stakeholders.
• Training & Enablement : Strong ability to lead engaging training sessions and provide effective, ongoing support to drive high user adoption and best practices across all departments.
• Collaboration & Project Management : Proven ability to manage multiple projects concurrently, prioritize tasks, and collaborate effectively with cross-functional teams to achieve unified goals.
• Problem-Solving : Strong critical thinking and proactive problem-solving skills to diagnose, troubleshoot, and resolve system or data integration issues efficiently.
• Attention to Detail : Meticulous attention to detail required for managing data integrity, system configurations, and complex report generation.
• Bonus : Experience with sports brands, retail, travel e-commerce, Ticketmaster, Tickets.com or Paciolan.

What You'll Do :

What You'll Get :

Finally, a Few Things You Won't Get :