Field Marketing Manager (Dallas, TX)

Field Marketing Manager

The Field Marketing Manager plays a key role in championing Black Family Hospitality's brands. This leader drives all local marketing initiatives by leveraging deep knowledge of the community, understanding evolving market dynamics, and identifying the key drivers that bring guests into each BFH location. They are responsible for building thoughtful, locally relevant marketing plans and executing them with excellence at both the market and restaurant levels. This role requires agility and creativity, consistently finding meaningful ways to keep BFH concepts visible, relevant, and connected to the communities we serve.

In addition, the Field Marketing Manager leads all planning, negotiation, and coordination of local partnerships that align with our values and business goals. They serve as a day-to-day marketing partner to each concept, ensuring branding and operational alignment, and collaborating closely with their department lead.

The role operates in a fast-paced, hospitality-driven environment, including extended periods of standing, walking, lifting, and interacting with guests. Work occurs both indoors and outdoors during community activations and involves being near food products and performing physical tasks required to support events and restaurant needs.

Your Impact & Responsibilities

Community & Market Leadership

• Serve as the market expert, understanding demographics, guest behavior, competitive landscape, and local trends and apply this insight to strengthen BFH marketing plans.
• Act as a BFH brand ambassador, building authentic relationships with community partners and representing our hospitality values at all times.
• Spend the majority of time in-market and inside restaurants, connecting with guests, supporting teams, and identifying real-time opportunities to elevate the brand and drive sales / traffic to each concept.

Local Marketing Execution

Sponsorship & Partnership Management

Restaurant Support

Reporting & Collaboration

What You Need to Bring to Be Successful

What We Offer :