We are looking to add a TikTok-first media buyer to our growing team at TopGrowthMarketing.com. This role is focused on paid ads via TikTok Ads Manager, but requires a solid understanding of the full TikTok ecosystem — including how TikTok Shop, Seller Center, and organic work — so you can collaborate effectively with our TikTok Shop team.This is not a TikTok Shop/organic role — that side is handled by a dedicated team member. But you must understand how it works, what's possible vs. not possible on the seller/organic side, and how paid + organic can work together on TikTok.Qualifications:1+ years running paid ads in TikTok Ads Manager (required)Experience with TikTok GMV Max campaigns — knowing when and how to use themStrong understanding of the full TikTok ecosystem — the difference between TikTok Ads Manager, TikTok Business Center, TikTok Seller Center, TikTok Shop, and how they interactKnows what's possible (and not possible) on the paid ads side so you can have informed conversations with the organic/shop teamFamiliarity with TikTok Shop promotions, affiliate programs, and how they complement paid campaigns (you don't run these — but you need to know they exist and how they work)Understanding of TikTok-specific creative performance — what makes content convert on TikTok vs. Meta1+ years managing client accountsStrong communication — you'll collaborate closely with our TikTok Shop specialist and creative teamUnderstanding of pixels, tracking, and attributionAbility to deliver clear creative briefs based on ad performance dataResponsibilities:Manage and optimize TikTok Ads Manager campaigns (prospecting, retargeting, GMV Max)Brief the creative team on what's working — hooks, formats, angles — with TikTok-native insightsCollaborate with the TikTok Shop/organic team to align paid strategy with promotions, affiliate deals, and seller center activityProactively surface ideas for how paid + TikTok Shop can work togetherManage client communication and reportingContinuously test, optimize, and document learningsBonus Points:You've worked on or alongside a TikTok Shop teamYou understand how TikTok Shop affiliates work and how paid can amplify creator/affiliate contentYou know Cruva or similar TikTok organic management tools What to know about this role: We have a dedicated TikTok Shop specialist who handles seller center, product listings, affiliate outreach, and shop setup. The biggest need is someone who speaks the same language — so when they bring ideas from the shop side, you're not starting from zero on how TikTok works. The goal is a real TikTok team that can collaborate and do more together.
TikTok Ads Buyer • Los Angeles, US
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