Director of Marketing and Communications

Director of Marketing and Communications

Founded in 1912, Louise S. McGehee School is an independent all-girls Pre-K12 school in New Orleans. For more than a century, McGehee has educated girls to lead with purpose and confidence and today, we are shaping our next chapter.

Our Vision is a world shaped by purposeful women who lead with clarity, courage, and conviction. From Pre-K through 12th grade, each McGehee student is empowered to develop her unique strengths and aspirations in an environment designed specifically for girls.

Our Mission challenges each girl to discover her strengths and reach her full potential as an independent learner, a critical thinker, and a confident leader. Academic depth, intellectual ambition, creativity, and self-direction define the McGehee experience from the earliest years through graduation.

Our work is guided by the values that shape our community and decisions:

• Commitment to Excellence grounded in high expectations and continuous improvement
• Empowering Leadership that elevates others and builds strong teams
• Honorable Action rooted in integrity and alignment between values and choices
• Independent Thought balanced by curiosity and courage
• Joyful Engagement that recognizes girls thrive when they feel valued, challenged, and connected

We hold high expectations for our faculty and our students, and we align our work with our values.

McGehee advances a distinctive, individualized approach to girls' education built on close relationships between students and faculty and grounded in research-informed practice. Located on a historic Garden District campus, we embrace New Orleans as an extended classroom, connecting learning to service, internships, and real-world leadership. With more than 2,200 alumnae worldwide, McGehee is both a rigorous academic institution and a lifelong community committed to excellence and impact.

Primary Responsibilities

• Develop Vision, Strategy, and Metrics
• Steward and Advance McGehee's Brand
• Drive and Implement Enrollment Marketing Strategy
• Support Development Marketing and Communications Strategy
• School-wide Support and Consultation
• Manage Marketing and Communication Assets with Integrity:

Who Should Apply for this Role?

• Successful experience leading a marketing, communications, and/or public relations function
• Ability to establish long-term marketing and communications strategy, metrics, and corresponding tactics
• Exceptional writing, editing, and communication skills, with the ability to coach and support school leaders to ensure consistency in messaging, formatting, and brand standards across the school.
• Ability to collaborate and coordinate with multiple stakeholders and groups to inform strategy and to move multiple tasks forward concurrently
• Ability to communicate clearly and compellingly across various media and tactics
• Desire and capability to deeply understand various audiences and to utilize those insights to craft motivating communication strategies, messages, and collateral
• Ability to diagnose and/or anticipate specific challenges and opportunities and to design/adjust plans in response; understands the right moment to act
• Operates with the highest level of professionalism and attentiveness to details, deadlines, and dynamics
• Is eager to be a strategic partner in driving McGehee's current and future success

In addition, the following qualifications are a bonus:

• Bachelor's degree, especially if in a related field
• Experience maintaining or editing websites
• Understanding of and familiarity with electronic media, social media algorithms (e.g., Instagram, Facebook, LinkedIn), digital analytics tools (e.g., Google Analytics, Meta Ads), and design tools (e.g., Canva, Adobe Creative Suite)
• Experience working at independent or all-girls' schools and/or a nonprofit organization
• Knowledge of and appreciation for the cultural richness of New Orleans
• A positive outlook, a sense of humor

Salary and Benefits

• Salary is competitive and commensurate with experience and internal equity at McGehee
• McGehee offers a benefits package that includes comprehensive health, dental, and vision insurance; employer-paid life and AD&D insurance; voluntary life and AD&D long-term disability; critical illness and accident insurance; identity protection services; and access to an Employee Assistance Program
• Additional benefits include participation in a 403(b) retirement plan with employer contributions after one year of service
• All employees have access to a full-service, free lunch daily in our cafeteria
• Employees receive 10 days of paid time off, 20 days of annual vacation, and paid holidays
• The McGehee team places a high value on the day-to-day experiences of our students and staff, and as a member of this team, you will join a warm, caring, collaborative, joyful team

Interview Process and How to Apply for This Role

If your resume and responses are in strong alignment with our hiring criteria, we will reach out to you to begin the interview process, which will include several rounds of interviews, culminating in an on-campus interview at McGehee. During the process, applicants may be asked to submit additional materials, including references. The final candidate will be required to complete a background check prior to starting work with McGehee.

McGehee is an Equal Opportunity Employer and is open to all qualified candidates regardless of race, color, sex, sexual orientation, creed, religion, national origin, ethnicity, age, disability, veteran status, or other applicable protected classification.

All job requirements are subject to possible modification to reasonably accommodate individuals with disabilities.