TalentoHC is hiring : Senior Graphic Designer - DTC in Plantation

Senior Graphic Designer - DTC Overview

TalentoHC partnered with a PE-backed consumer products and lifestyle company near Fort Lauderdale, FL. We are helping them find atalented tempSenior Graphic Designer to lead the strategic visual direction of our direct-to-consumer marketing campaigns and branded content. This role is pivotal in driving high-impact design execution across all digital touchpoints, with a focus on engaging our audience and maximizing conversion rates. The ideal candidate will elevate our brand's digital presence while ensuring all creative assets meet performance goals and campaign timelines.

Responsibilities Lead strategic visual direction for marketing campaigns and branded content

Drive execution of high-impact designs across digital touchpoints including : E-commerce platforms

Email marketing campaigns

Social media content

Develop creative assets that engage target audiences and drive conversion

Ensure all designs meet performance goals and adhere to campaign timelines

Collaborate with cross-functional teams to maintain brand consistency

Stay current with digital design trends and platform best practices

Requirements 5-7 years of experience in digital design roles

Preferably within the consumer goods industry

Strong understanding of DTC (Direct-to-Consumer) marketing strategies

Extensive experience with social media platforms including : Facebook, Instagram, TikTok, YouTube

Deep knowledge of best practices for top-performing social media content

Expert-level proficiency in graphic design software

Specialized experience in social media and digital platform design

Proven track record designing for website, e-commerce platforms, digital marketing pages

Experience with photography and videography (a plus)

Understanding of performance marketing metrics (a plus)

Knowledge of conversion optimization principles (a plus)

About Talento Human Capital (TalentoHC) :

TalentoHC is a leading talent acquisition, executive search, and human capital consulting partner, dedicated to helping our clients build their best teams yet. Our success is driven by our unwavering commitment to fostering an inclusive and diverse workforce, embracing individuals from various backgrounds, perspectives, and skills. Talento Human Capital is an equal opportunity employer.

People + Passion + Perseverance = Progress.

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