Senior Segment Go To Market Manager, U.S. State & Local Government and Education

Senior Segment Go To Market Manager

Microsoft Americas Sales Enablement & Operations (SE&O) team plays an essential role in translating Microsofts commercial strategy to a local execution plan and driving operational excellence to achieve the greatest results possible. Our team drives cross-region, cross-area, and cross-subsidiary insight and execution excellence, bringing strategy and priorities to life by accelerating the pace of transformation and enabling Microsoft to deliver business impact at scale.

The Senior Segment Go To Market Manager, U.S. State & Local Government and Education (SLED) is accountable for leading revenue, usage, and share across this strategic segment. In this role, you will need to have a deep understanding of the Security Solution Area, with an extensive understanding of seller resources, customer solutions, and strategies. This role is seen as the business leader for the segment for the Security Solution Area and as the voice of the field. The Senior Segment Go To Market Manager, SLED must develop effective partnerships across marketing, partner, services, and sales to lead and execute the fiscal year priorities.

This Senior Segment Go To Market Manager, SLED role offers a unique opportunity to own the Security business strategy and GTM for US State & Local Governments, and US Education, enabling every customer to achieve more within that business.

Microsofts mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

Business Leadership

Builds relationships and drives regular engagements with relevant stakeholders to operationalize competitive strategies and land implementation of solutions that drive strategic impact and increased market share for Microsoft and partners.

Leverages area / subsidiary portfolio share, revenue, and usage information to identify insights and actively impact marketing and business planning decision-making.

Leads a regular cadence of connections with corporate and field teams to execute tactical and strategic planning, gather feedback, and enable field performance.

Partners across Microsoft core teams to bring the voice of the field and co-designs the strategy and programs to support performance for the segment.

Aligns and coaches segment field teams, sales operations, marketing plans, business rhythms, and change management to convert strategic priorities into local execution to support the performance for the segment.

Leverages understanding of the overall health of the segment business and customers to identify areas for adjustment to drive greater impact in the field.

Business Management

Supports the creation and pursuit of white-space growth opportunities across products / services.

Leverages knowledge of revenue, share targets, and the area / subsidiarys capabilities in order to develop strategies that maximize performance across products / services.

Delivers product and field insights to the business by sharing data-driven insights about execution, performance, and trends in the segment / area.

Considers relevant aggregated business metrics, and enables measurement of key performance indicators against revenue, usage, and share for the segment.

Develops strategies to drive target market performance, and actively manages relevant stakeholders to drive the local product market growth strategy. Assesses and compares activity and impact across strategy plans.

Field Enablement

Serves as a leader to orchestrate, land, and champions solution plays, activating connected sales and marketing execution in their segment to maximize performance.

Collaborates with the global partner team for local partner-led co-sell and demand generation that supports segment solution play performance.

Partners with finance, product marketing managers, and sales excellence to ensure team is aligned with business results.

Provides leadership and clarity to coach and equip the team, channel, and sellers with the knowledge, skills, and resources to sell.

Identifies failure points, and orchestrates resources to mitigate.

Other

Embody our Culture and Values

Qualifications

Required / Minimum Qualifications

5+ years marketing strategy, business planning, sales, sales enablement, business development, pre-sales, or related work experience.

5+ years of enterprise sales excellence or Go To Market manager experience with ANY combination of the following :

1) Driving sales planning, execution governance, and performance management through data-driven insights, sales rhythms, and operational rigor.

2) Driving sales enablement to include but not limited to field marketing, product / program / segment GTM, or similar.

5+ years of enterprise experience with ANY combination of the following : create and orchestrate strategic go-to-market plans; build, develop, and execute sales enablement strategy; drive marketing and partner programs; product marketing; business planning; product management; customer and market analysis; Go-to-Market strategy and execution; end-to-end customer journey, develop insights; or related.

4+ years experience managing and expanding a product / solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.

Additional or Preferred Qualifications

5+ years marketing strategy, business planning, sales, sales enablement, business development, pre-sales, or related work experience in US State & Local Government and Education segment.

Effective stakeholder management skills across matrix organizations.

Cross-group collaboration, executive communication, storytelling skills, and the ability to translate complex ideas for various audiences.

Efficient Business Analysis Skills (understands financials, sales processes, scorecards, and key performance indicators).

Bachelors Degree (B.S. / B.A.) preferred, relevant fields of study include Marketing, Business, Computer Science or equivalent experience.

Field Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Microsoft will accept applications for the role until October 7, 2025.

Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations, and ordinances. If you need assistance and / or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.