Strategic Marketing Manager - Global Electric Power Steering & Steer-by-Wire Analysis- Auburn Hills

Strategic Marketing Manager - Global Electric Power Steering & Steer-by-Wire Analysis

At Nexteer, our strength lies in the diversity of our teameach member contributing unique backgrounds, experiences, and aspirations. We believe this diversity fuels our innovation, broadens our perspectives, and propels our collective growth. For over a century, we've been innovators in the automotive industry. Our vision is clear - we are a global leading motion control technology company accelerating mobility to be safe, green and exciting. Our unwavering commitment to Quality, Collaboration, Integrity, and Accountability guides us as we solve motion control challenges for over 60 global customers.

About the Role : This role gathers, analyzes & transforms data into meaningful insights to inform decision-making & strategy development. The analyst acts as a subject matter expert for the global EPS & SbW market with a specialized focus on NA & EMEA-SA while maintaining awareness of APAC dynamics / influence, as well as mobility trends, competitive landscape & more. The analyst must be highly proficient in Excel (pivot tables, formulas, advanced tools for efficient data modeling, management & reporting of large datasets); as well as be comfortable in proactively consulting & collaborating with "internal clients" across all levels of leadership, functions, regions & time zones. The analyst must also translate complex, data-rich information into meaningful insights & effectively communicate to a wide variety of internal audiences. This position can be located in Auburn Hills or Saginaw, Michigan, working in a hybrid schedule with a required minimum of three days per week in office. Due to the global nature of the position, occasional evening / early morning meetings are necessary; however, minimal-to-no travel is expected.

Key Responsibilities As the Strategic Marketing Manager, you will be responsible to :

• Market Insights + Serve as the global lead for EPS & SbW analysis including competitive landscape, trends, market share, Nexteer differentiation, etc.
• Collect & synthesize market data, track assigned competitors & OEM customers & market shift dynamics.
• Translate complex data into meaningful insights to support informed decision-making at all organizational levels & global leadership.
• Stay informed on industry intel, mobility trends, macroeconomics, with a special focus on NA & EMEA-SA markets (while maintaining awareness on APAC dynamics / influence) via trade / business media, associations / conferences / webinars, etc.
• Develop & deliver compelling presentations to share insights & simplify complex topics.

Data Management, Trend & Competitor Tracking + Lead ownership of the Global EPS & SbW Who-Supplies-Whom (WSW) Database a blend of S&P forecast data plus internal intelligence. Ensure timely updates (tracking suppliers to customer programs), accuracy & data hygiene.

Lead Market Share analysis using WSW data.

Lead EPS Market Pricing analysis & ongoing catalogue data management : Gather critical inputs to maintain catalogue in collaboration with Engineering & Sales, run feature adjustments & comparisons against the pricing catalogue, share findings & rationale.

Track assigned competitors & update profiles.

Special Projects + Support special projects & assignments, such as ad-hoc analysis (R&D, M&A, etc.), Voice of Customer, etc.

Contribute to global cross-functional initiatives that require market understanding, competitive positioning, etc.

Qualifications + 8+ years of experience in marketing analysis, strategy, or technical experience in automotive (steering / chassis / Tier 1 supplier background a plus)

Strong analytical skills to address complex, global market challenges

Highly proficient in Microsoft 365 / Office, especially PowerPoint & Excel (e.g., pivot tables, formulas, advanced data modeling, management & reporting tools); Power BI a plus but not required

Proficient with AI tools & responsible usage

Works well independently, as well as within culturally diverse teams

Highly developed oral & written communication skills

Self-motivated, results-driven & business-minded

Flexibility to collaborate across multiple time zones

Familiarity with industry data sources (e.g., S&P Global Mobility forecasts, Marklines, CAAM, etc.) preferred

Knowledge of Nexteer's products, customers, internal processes (or other automotive chassis supplier experience) a plus

Education Requirements + Bachelor's degree in Business, Marketing, Engineering or related field

Nexteer is an Equal Opportunity Employer Disabled / Minorities / Veterans / Women

Nexteer is an E-Verify employer.