Digital Marketing Specialist - Elevate Local Philly Area Brands

Nexvel Digital Marketing Specialist

At Nexvel, we help businesses stand out, scale up, and succeed through Next Level digital marketing. From cutting SEO and paid advertising to website development and video content creation, we specialize in delivering measurable growth for local brands.

We're looking for a data-driven, strategic, and creative Digital Marketing Specialist to join our team. This part-time role offers flexibility, ongoing training, and the opportunity to grow into a full-time position. If you're passionate about SEO, paid advertising, analytics, and all things digital marketing, this is your chance to make a real impact.

Digital Marketing Campaigns

Plan, execute, and optimize digital marketing campaigns across multiple channels.

Manage and fine-tune social media advertising campaigns on platforms like Meta, LinkedIn, and TikTok.

Support and oversee Google Ads campaigns to maximize ROI (experience is a plus).

Collaborate with internal teams to align marketing strategies with client goals and objectives.

SEO Strategy & Implementation

Conduct keyword research and competitor analysis to drive content strategies.

Optimize website content, service pages, landing pages, and blogs for search engines.

Work closely with the SEO team to implement on-page and off-page SEO best practices for improved rankings.

Data Analysis & Performance Reporting

Use tools like Google Analytics, SEMrush, and Meta Business Suite to track, analyze, and report on campaign performance.

Provide data-driven insights and recommendations to enhance digital marketing effectiveness.

Prepare clear performance reports for internal team review and client reporting.

Email Marketing & Audience Engagement

Plan, create, and execute email marketing campaigns that drive engagement and conversions.

Analyze email marketing metrics and refine strategies for improved performance.

Ensure campaigns align with customer journey, brand messaging, and digital strategy.

How We Measure Success (KPIs)

Increase in organic search traffic through effective SEO strategies.

Improvement in keyword rankings for targeted client campaigns.

Strong ROI from paid advertising campaigns across platforms.

Higher engagement and conversions from email marketing campaigns.

Optimized digital marketing efforts that drive measurable client growth.