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Manager - Audience Data Analyst (WSJ Opinion)
Manager - Audience Data Analyst (WSJ Opinion)Dow Jones • New York, NY, United States
Manager - Audience Data Analyst (WSJ Opinion)

Manager - Audience Data Analyst (WSJ Opinion)

Dow Jones • New York, NY, United States
16 hours ago
Job type
  • Full-time
Job description

Business Insights and Strategy Manager, Opinion

Join to apply for the Business Insights and Strategy Manager, Opinion role at Dow Jones

Business Insights and Strategy Manager, Opinion

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Job Description

The Wall Street Journals Opinion section is looking for a New York-based data analyst to help deliver critical digital insights and visualizations to help guide audience growth strategy. This person will also be instrumental in the creation of new dashboards and metrics that will help with audience segmentation projects. The role provides daily research support to the team and responsibilities include daily, weekly, and quarterly data reviews of Opinion content, analysis of historical and planned articles, and collaboration with other data teams in developing audience insights.

Job Description

The Wall Street Journals Opinion section is looking for a New York-based data analyst to help deliver critical digital insights and visualizations to help guide audience growth strategy. This person will also be instrumental in the creation of new dashboards and metrics that will help with audience segmentation projects. The role provides daily research support to the team and responsibilities include daily, weekly, and quarterly data reviews of Opinion content, analysis of historical and planned articles, and collaboration with other data teams in developing audience insights.

The Wall Street Journal has a large digital audience that is quickly growing. As we grow, we are dedicated to understanding all of our audiences and the value we provide them. The data analyst will also work with WSJ team members on our Programming and News Insights teams, which is using data science and predictive modeling to help us engage better with our audiences.

United under the banner free markets, free people, The Wall Street Journal Opinion section has long served as a forum for intelligent, values-driven commentary. While we aim to persuade, every word we publish is the product of rigorous reporting, research and debate. And though we uphold the same standards, we operate with complete independence from the newsroom.

You Will

  • Lead Opinions data analyst strategy, making decisions to drive product strategy based upon an analysis of readership and feedback from subscribers.
  • Automate more reporting so we can devote more time to learn about our audience and deliver these insights into tangible product and strategy recommendations.
  • Work closely with the editorial pages managing editor and will be the liaison between Opinion and senior managers in Product, Marketing, Finance, and Engineering who will work together on projects to implement strategic initiatives.
  • Assist the managing editor with business cases for traffic growth initiatives, such as social media posting cadence on main handles and product enhancements, as well as analyzing data from new platforms to inform better business decisions and our platform strategy (e.g., Snap, YouTube, Instagram).
  • Be a key leader on a small team. As such, were looking for a high-energy, collaborative team player with demonstrated management experience.
  • Encompass strong communication skills - be someone who is excited about partnering with colleagues across the Opinion section.

You Have

  • Bachelor's Degree
  • 3+ years of experience in data analytics
  • Knowledge of product testing, A / B testing, and modeling needed
  • The ability to manage, organize and present data in a clear, concise and actionable format
  • Great communication skills to be able to teach editors and reporters how to use tools and think about audience data
  • The ability to turn raw data into visual insights to help support content decisions.
  • Flexible workflow and ability to manage multiple assignments in a dynamic environment
  • Creativity and strong critical thinking skills
  • Experience creating project strategy plans to identify tasks, milestones, and deliverables
  • Experience with cloud-based data warehouses (BigQuery) and modeling complex data transformations with SQL to meet business requirements
  • Management experience is a plus; this role will include managing a reporting analyst
  • Additionally, you will have strengths in multiple areas of the following :

  • Knowledge of Python (preferred) or R
  • Familiarity with statistical and significance tests
  • Experience creating data pipelines
  • Experience with Tableau or Looker is helpful but not required.
  • Knowledge of digital web analytics tools, including Omniture, Google Analytics, Parse.ly or Chartbeat
  • An understanding of the principles of the WSJ Opinion pages
  • Reasonable accommodation : Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO / Disabled / Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and / or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

    Business Area : Dow Jones - Editorial

    Job Category : Editorial / Journalism

    Union Status

    Non-Union role

    Pay Range : 85,000 - 105,000

    We recognize that attracting the best talent is key to our strategy and success as a company.As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates.The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.

    Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

    For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..

    Since 1882, Dow Jones has been finding new ways to bring information to the worlds top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barrons, MarketWatch and Financial News.

    This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

    Req ID : 46824

    Seniority level

    Seniority level

    Not Applicable

    Employment type

    Employment type

    Full-time

    Job function

    Job function

    Business Development and Sales

    Industries

    Online Audio and Video Media

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