Licensing Consumer Products

Associate Manager

WORK OPTION : The NBA currently provides eligible employees the option of working remotely one day per week.

Position Summary :

This position is part of the Trading Cards, Memorabilia, Auctions and Hardgoods group within the NBA's Consumer Products department. The role will have significant oversight of our hardgoods business, as well as support of our trading cards, memorabilia and auctions businesses for the NBA, WNBA, and G-League. The day-to-day responsibilities will require excellent interpersonal, business writing and communication skills, the ability to manage multiple complex projects at once, and frequent analysis of industry, sales, and royalty data.

Major Responsibilities :

• Manage and support the NBA's hardgoods licensed product business, including :
• Oversight and execution of day-to-day licensing operations (product and marketing collateral approvals, deal memo / contract development and tracking, vendor compliance)
• Financial and revenue analysis and projections
• Contract management and input into NBA's revenue systems
• Partner relationship management
• Development and execution of innovation and growth strategies for all product categories and partners
• New product ideation, development and execution
• Fulfillment of partner marketing benefits as applicable
• Development of industry dashboards and analytics standards for all business units
• Global program collaboration with regional merchandise leads
• Support Trading Cards, Memorabilia, and Auctions business in areas of :
• Product approvals
• Event activation (Rookie Photo Shoot, All-Star, etc.)
• New product ideation
• Marketing executions
• Available for cross-departmental collaborations with our Digital Products team
• Marketing and Event support across Trading Cards, Memorabilia and Auctions business including :
• Working alongside team to build season-long marketing plans in support of NBA trading card releases
• Coordinate all media plans including asset exchange, tracking results, compilation of recaps
• Tracking of creative assets, graphics and corresponding approvals
• Manage hospitality trackers and support pre-event and on-site hospitality needs
• Serve as player marketing and influencer liaison manage internal communication, track deliverables with talent, and deliver data-driven recaps to partners
• Support all other miscellaneous on-site activation for trading card and auction partners

Required Education / Professional Experience :

Required Skills / Knowledge Attributes :

Salary Range : $90,000 - $105,000

About the NBA

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues : the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital's assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA's global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.