Director, Strategic Marketing 1

Req ID : 128665

Remote Position : Yes

Region : Americas

Country : USA

Summary

Role requires a unique blend of skills to analyze markets, competitors and customer behavior to provide actionable insights that inform strategic decision-making and go to market / sales strategies. You will be a critical link between market insight and sales execution, enabling sales teams to excel in every customer interaction, from initial contact to close, by aligning tools, processes, and reporting across business segments and functions.

Key responsibilities include assimilating and analyzing data to create insightful reports and presentations that inform go-to-market strategies, collaborating with key stakeholders to ensure that market and competitive insights are integrated into our sales approach, and equipping sales teams with the resources and tools needed to improve their sales effectiveness.

Role requires strong analytical, strategic, and communication skills to help Celestica achieve profitable revenue growth and meet key sales goals.

Detailed Description

Key Responsibilities - Market Intelligence

Customer Insights : Gather and analyze data on customer behavior, sentiment and needs to understand market dynamics and inform customer targeting strategies

Market and Trend Analysis : Analyze industry trends and emerging opportunities in target markets

Competitive Analysis : Understand competitor strategies and market positioning to identify threats and opportunities

Data Synthesis and Insight Generation : Synthesize data from various sources into actionable business insights to support sales opportunity identification

Strategic Recommendations : Provide strategic advice and develop recommendations for competitive positioning and sales growth strategies. Lead workshops to identify key account growth opportunities.

Reporting and Presentation : Create market intelligence reports, executive summaries, and presentations to communicate findings and recommendations to leadership and relevant teams

Stakeholder Collaboration : Build strong working relationships with internal stakeholders, such as sales and account teams, to ensure market insights are leveraged effectively

Key Responsibilities - Sales Enablement :

Align with Business Goals : Understand overarching business objectives and how sales enablement can help achieve them. Drive enablement activities, ensure funnel sufficiency and sales growth goals.

Manage Account Plans : Oversee account plan process, outlining key customer engagement to foster long-term, value-driven relationships

Develop Enablement Strategies and KPIs : Create sales enablement plans, track impact of enablement initiatives

KPI Reporting : Manage and execute processes to complete KPI reporting and management reviews

Gather / Summarize Feedback : Collect input from sales teams and other stakeholders to understand and address their needs and challenges

Technology and Tools : Oversee the implementation of sales tech stack and other relevant technologies

Performance Measurement and Analysis : Monitor relevant KPIs to measure the effectiveness of enablement efforts

Training and Development : Deliver onboarding programs for new sales hires

Sales Process Optimization : Identify areas for sales process improvement and efficiency gains

Knowledge / Skills / Competencies

Analytical & Critical Thinking

Strategic Thinking

Research Skills

Communication Skills

Project Management

Data & Technology Tools

Dynamics CRM, Sales Navigator, Challenger, Google Workspace

AI tools / agents

Understanding of Channel Sales / Marketing

Sales training design / execution

Physical Demands

Duties of this position are performed in a normal office environment.

Duties may require extended periods of sitting and sustained visual concentration on a computer monitor or on numbers and other detailed data.

Repetitive manual movements (e.g., data entry, using a computer mouse, using a calculator, etc.) are frequently required.

Overnight travel may be required

Typical Experience

5-10+ years' experience in market intelligence, sales enablement, market research or related roles in high-growth environments

Demonstrated success improving sales onboarding and ramp

Able to work independently and deliver quickly

Strong writing skills

Comfort aligning cross-functional teams and managing projects with multiple stakeholders

Strategic thinker with a doer mentality-able to work fast, smart, and collaboratively

Typical Education

Bachelor's degree in related field (Marketing or Business preferred), or consideration of an equivalent combination of education and experience. MBA preferred.

Educational Requirements may vary by geography

Salary Range

The salary range described in this posting is an estimate by the Company, and may change based on several factors, including by not limited to a change in the duties covered by the job posting, or the credentials, experience or geographic jurisdiction of the successful candidate.

Salary Range : $119 - 165K Annually

Notes

This job description is not intended to be an exhaustive list of all duties and responsibilities of the position. Employees are held accountable for all duties of the job. Job duties and the % of time identified for any function are subject to change at any time.

Celestica is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.

This policy applies to hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral and other aspects of employment and also states that retaliation against a person who files a charge of discrimination, participates in a discrimination proceeding, or otherwise opposes an unlawful employment practice will not be tolerated. All information will be kept confidential according to EEO guidelines.

Celestica is an E-Verify employer.

Location : This is a remote position, with travel as necessary. We are open to considering candidates close to any of our US locations in Massachusetts, Pennsylvania, Minnesota, Texas, Arizona, Oregon or California as well as locations near major airports such as the Northeast, Southeast, Midwest and Pacific Coast.

COMPANY OVERVIEW :

Celestica (NYSE, TSX : CLS) enables the world's best brands. Through our recognized customer-centric approach, we partner with leading companies in Aerospace and Defense, Communications, Enterprise, HealthTech, Industrial, Capital Equipment and Energy to deliver solutions for their most complex challenges. As a leader in design, manufacturing, hardware platform and supply chain solutions, Celestica brings global expertise and insight at every stage of product development - from drawing board to full-scale production and after-market services for products from advanced medical devices, to highly engineered aviation systems, to next-generation hardware platform solutions for the Cloud. Headquartered in Toronto, with talented teams spanning 40+ locations in 13 countries across the Americas, Europe and Asia, we imagine, develop and deliver a better future with our customers.

Celestica would like to thank all applicants, however, only qualified applicants will be contacted.

Celestica does not accept unsolicited resumes from recruitment agencies or fee based recruitment services.