Associate Director, Marketing - Care Pathway Education T1D

Job Title : Associate Director, Marketing - Care Pathway Education T1D

Location : Remote / Field

About the Job

The Associate Director, Marketing - Care Pathway Education T1D plays a critical role in shaping the ecosystem for Type 1 Diabetes (T1D) early detection and intervention. As a key member of the U.S. TZIELD marketing team, this role bridges local market needs with national brand strategy to accelerate the identification and engagement of at-risk patients through care pathway initiatives.

This individual serves as the strategic marketing lead supporting the Care Pathway Educator (CPE) team — a newly formed, field-based organization dedicated to improving care coordination and education across endocrinology, primary care, and health system settings. The Associate Director will translate brand vision into scalable field enablement resources and programs designed to drive earlier diagnosis, care standardization, and readiness for brand adoption when appropriate.

This position partners closely with the Strategic Account Marketer to ensure alignment with strategically important account development. It also works cross-functionally with Sales, Medical, Training, Payer Access & Public Affairs (PA&PA), Patient Support Services (PSS), and the broader marketing organization to maintain strong alignment with the overall key account strategy.

We are an innovative global healthcare company with a focus on immunology that extends to innovation in diabetes and transplant medicine. Across different countries, our talented teams are determined to deliver a best-in-class customer experience using the best of digital, artificial intelligence and personal know-how. With a focus on immunology that extends to innovation in diabetes and transplant medicines, we pursue progress to make a real impact on millions of patients around the world.

Main Responsibilities

Serve as the marketing lead for early detection initiatives, aligning unbranded ecosystem efforts with long-term brand objectives and the patient journey strategy

Partner with the Sr. Director, Site of Care Marketing, to evolve the early detection strategy as a critical lever for TZIELD market development and access expansion

Shape the positioning, narrative, and value proposition of the Care Pathway Educator (CPE) team to ensure consistent, compliant, and compelling external engagement

Translate insights from field teams and health systems into actionable marketing strategies that remove barriers to early testing and diagnosis

Identify and activate opportunities within key accounts to build screening pathways, referral networks, and multidisciplinary engagement models

Provide strategic and tactical support to the CPE team, including the development of unbranded materials, pathway tools, and educational resources

Partner closely with the Strategic Account Marketing and Field Account Teams (SAM / CPE) to ensure early detection priorities are integrated into key account strategies

Collaborate across marketing, medical, training, payer access & public affairs, patient support services, and analytics to ensure seamless execution and measurable impact

Develop metrics, dashboards, and feedback loops to track field engagement effectiveness and inform future resource development

Ensure unbranded initiatives remain credible, compliant, and grounded in scientific integrity while advancing ecosystem readiness for TZIELD

Travel within regions to support meetings, events, and field engagements (estimated 10–20%)

About You

Qualifications

Bachelor’s degree required; advanced degree (MBA, PharmD, etc.) preferred

8+ years of pharmaceutical or biopharmaceutical industry experience in marketing, sales or related roles with 3+ years of marketing experience preferred

Ability to analyze complex market data and translate insights into actionable strategies

Strong clinical knowledge and understanding of relevant therapeutic areas

Experience working within a cross-functional, matrixed environment with the ability to influence, mobilize and manage a complex set of internal stakeholders and processes.

Excellent communication, organizational, and project management, budget management & presentation skills

Experience with MLR (Medical, Legal, Regulatory) review process a plus

Willingness and ability to travel within Commercial regions

Why Choose Us?

Bring the miracles of science to life alongside a supportive, future-focused team. Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.