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Product Marketing Manager - High VelocityNewUS - Headquarters - Maryland - Columbia, US - Massachusetts - Boston

Product Marketing Manager - High VelocityNewUS - Headquarters - Maryland - Columbia, US - Massachusetts - Boston

TenableColumbia, MD, US
30+ days ago
Job type
  • Full-time
Job description

Product Marketing Manager - High Velocity

Tenable is the Exposure Management company. 44,000 organizations around the globe rely on Tenable to understand and reduce cyber risk. Our global employees support 65 percent of the Fortune 500, 45 percent of the Global 2000, and large government agencies. Come be part of our journey!

Ask a member of our team and they'll answer, "Our people!" We work together to build and innovate best-in-class cybersecurity solutions for our customers; all while creating a culture of belonging, respect, and excellence where we can be our best selves. When you're part of our #OneTenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly matters. We deliver results that exceed expectations and we win together!

Your Role

Tenable is seeking a talented and dynamic product marketing professional to help extend the company's leadership in vulnerability assessment.

Nessus is the most widely deployed vulnerability assessment solution, trusted by millions of security professionals worldwide. It identifies vulnerabilities, policy-violating configurations and web application flaws that attackers can exploit. Tenable's unique business model combines free and paid versions of Nessus, fostering broad familiarity, product affinity, and mindshare among security practitioners.

In this high-impact role, you will leverage your creativity and marketing expertise to bolster Tenable's practitioner, consultant, and enterprise communities. You'll be instrumental in establishing, nurturing, and monetizing these communities as they mature and adopt our enterprise platform. You will analyze customer needs, market trends, and competitor strategies to develop market insight, influence our product roadmap, and craft compelling messaging, content, and go-to-market guidance.

You will also lead and participate in demand generation and enablement activities. Collaborating with sales, marketing, sales enablement, product management, and executive management, you will play an active role in shaping Tenable's products, marketing campaigns, and go-to-market strategy. This is an exciting opportunity for a product marketing professional with strong leadership potential to make an impact at one of cybersecurity's leading companies.

Your Opportunity

Develop and nurture user communities via social, in-product, and direct marketing relationships

Contribute to the design of innovative go-to-market strategies, including e-commerce / storefront and 'freemium' offers

Develop buyer personas specific to transactional direct and channel-centric business models

Identify and deliver thought leadership leveraging Tenable Research insights to drive brand awareness and demand generation

Create compelling content for sales collateral, blog posts, website, channel offers, and related activities

Lead new product and major feature releases

Participate in webcasts, podcasts, events, and other demand generation activities

Guide and contribute to sales and partner enablement

Must have the ability to travel (primarily domestic) up to 10% of time.

This position is US-based only and must be located within a commutable distance of Columbia MD or Boston MA

What You'll Need

Bachelor's degree or equivalent work experience required

3+ years of high-tech product marketing or similar experience; 5+ years of total career experience

Your written and oral communications skills are superb, and you can explain complex concepts clearly for a variety of audiences

You are able to successfully build relationships and collaborate with geographically dispersed teams

You have the ability to blend strategic thinking with creative execution

You possess excellent organizational skills and strong follow-through

You thrive in fast-paced, collaborative environments where change is the norm and the bar for quality is set high

Your inherent drive and self-starter attitude motivate you to achieve dramatic success

Experience partnering with fast-paced, research-based teams

Able to work in a hybrid / on-site capacity at our headquarters in Columbia MD or Boston MA

May perform other duties and responsibilities that management may deem necessary from time to time

And Ideally : Master's degree

'Freemium', or volume e-commerce software experience in leading product marketing role

Knowledge of the cybersecurity marketplace and its unique requirements

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Product Marketing Manager • Columbia, MD, US

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