Director Demand Generation

About LILT

AI is changing how the world communicates — and LILT is leading that transformation.

We're on a mission to make the world's information accessible to everyone , regardless of the language they speak. We use cutting‑edge AI, machine translation, and human‑in‑the‑loop expertise to translate content faster, more accurately, and more cost‑effectively without compromising on brand, voice, or quality.

At LILT, we empower our teammates with leading tools, global collaboration, and growth opportunities to do their best work. Our company virtues— Work together, win together; Find a way or make one; Quicker than they expect; Quality is Job 1 —guide everything we do. We are trusted by Intel Corporation, Canva, the United States Department of Defense, the United States Air Force, ASICS, and hundreds of global Enterprises. Backed by Sequoia, Intel Capital, and Redpoint, we’re building a category-defining company in a $50B+ global translation market being redefined by AI.

The Marketing Team at LILT

LILT’s Marketing team promotes the story and impact of LILT globally. It serves as the face of LILT, reaching out to prospects, customers and the community to help the world understand LILT products and services, drive pipeline growth, and grow our market presence. We are passionate about technology, localization and making information accessible to all. Working on LILT’s Marketing Team, you will have access to collaborative teammates and opportunities to make a real impact.

Where You’ll Work

This position is based out of our San Francisco, CA office and will be expected to work in the office in a hybrid capacity.

What You’ll Do

Reporting to the SVP of Marketing, this high-impact, hands‑on leadership role is responsible for owning and scaling our global demand generation engine. You’ll lead the strategy and execution of full‑funnel marketing programs that drive predictable, scalable pipeline — partnering closely with sales, product marketing, and RevOps.

You’ve done this before. You’ve taken a company from Series B or C to $100M+ in ARR, building high‑performing demand engines using a mix of inbound, outbound, ABM, and lifecycle strategies. You're data‑driven, revenue‑obsessed, and deeply fluent in HubSpot.

Key Responsibilities :

Own the pipeline. Drive strategy, execution, and reporting across all demand channels to generate and accelerate qualified pipeline growth.

Lead the function. Build, mentor, and scale a high‑performing demand generation team.

Full‑funnel ownership. Design and optimize the entire lead funnel — from top‑of‑funnel acquisition through MQL to SQL handoff — to drive conversion and velocity.

Leverage HubSpot. Architect scalable campaigns, lead scoring, nurture flows, and attribution models using HubSpot as the backbone of your demand engine.

Partner with Sales. Align tightly with revenue leadership to define pipeline goals, campaign targeting, SLAs, and lead management workflows.

Fuel growth. Launch multi‑channel campaigns across paid media, SEO, content syndication, events, outbound motions, and ABM to meet ambitious growth targets.

Use data to scale. Build a performance dashboard culture. Forecast, measure, and communicate program results, continuously optimizing for ROI and CAC efficiency.

Collaborate cross‑functionally. Work across product marketing, SDRs, sales ops, and product to build cohesive, conversion‑optimized campaigns.

Skills and Experience :

8+ years in B2B SaaS demand generation, with at least 4+ years in a leadership role scaling global demand engines.

Proven track record of driving pipeline and revenue in a high‑growth SaaS company, ideally in a Series C+ stage.

Deep experience with HubSpot (certifications a plus). You can build and scale marketing automation workflows, lead scoring models, and funnel reporting frameworks.

Obsessed with the metrics that matter : pipeline contribution, funnel conversion, velocity, CAC, ROI, etc.

Experience building lead engines that integrate inbound, outbound, ABM, and paid media — you know what works at different growth stages.

Skilled in managing agencies, vendors, contractors, and internal teams to hit aggressive goals.

Natural collaborator and communicator — comfortable presenting to executives, boards, and cross‑functional stakeholders.

Bonus : experience in the AI / ML or enterprise tech space.

Why Join Us

You’ll be at the center of growth in one of the most exciting AI SaaS companies in the market.

We’re backed by top VCs and on track for massive ARR growth.

You’ll have real ownership, a collaborative executive team, and the resources to build something meaningful.

Our Story

Our founders, Spence and John met at Google working on Google Translate. As researchers at Stanford and Berkeley, they both worked on language technology to make information accessible to everyone. They were amazed to learn that Google Translate wasn’t used for enterprise products and services inside the company and left to start a new company to address this need – LILT.

At its core, LILT has always been a machine learning company since its incorporation on March 6, 2015. At the time, machine translation didn’t meet the quality standard for enterprise translations, so LILT assembled a cutting‑edge research team tasked with closing that gap. While meeting customer demand for translation services, LILT has prioritized investments in Large Language Models, believing that this foundation was imperative to the future of enterprise translation.

Benefits :

Compensation : At market salary with the opportunity to earn on‑target earnings (OTE), meaningful equity, 401(k) matching, and flexible time off plus company holidays

Medical Benefits : Employees receive coverage of medical, dental, and vision insurance, and more. In addition, LILT pays for basic life insurance, short‑term disability, and long‑term disability

Paid parental leave is provided after 6 months.

Monthly lifestyle benefit stipend via the Fringe platform to allow employees to customize benefits to their lifestyle

LILT in the News

Featured in The Software Report’s Top 100 Software Companies!

LILT makes it onto the Inc. 5000 List.

LILT’s continues to be an intellectual powerhouse, holding numerous patents that help power the most efficient and sophisticated AI and language models in the industry.

Check out all our news on our website.

Our Tech

What sets our platform apart :

Brand‑aware AI that learns your voice, tone, and terminology to ensure every translation is accurate and consistent

Agentic AI workflows that automate the entire translation process from content ingestion to quality review to publishing

100+ native integrations with systems like Adobe Experience Manager, Webflow, Salesforce, GitHub, and Google Drive to simplify content translation

Human‑in‑the‑loop reviews via our global network of professional linguists, for high‑impact content that requires expert review

Legal and Equal Opportunity Statement

Information collected and processed as part of your application process, including any job applications you choose to submit, is subject to LILT's Privacy Policy at https : / / lilt.com / legal / privacy. LILT is an equal opportunity employer. We extend equal opportunity to all individuals without regard to an individual’s race, religion, color, national origin, ancestry, sex, sexual orientation, gender identity, age, physical or mental disability, medical condition, genetic characteristics, veteran or marital status, pregnancy, or any other classification protected by applicable local, state or federal laws. We are committed to the principles of fair employment and the elimination of all discriminatory practices.

At LILT, we are committed to a fair, inclusive, and transparent hiring process. As part of our recruitment efforts, we may use artificial intelligence (AI) and automated tools to assist in the evaluation of applications, including résumé screening, assessment scoring, and interview analysis. These tools are designed to support human decision‑making and help us identify qualified candidates efficiently and objectively. All final hiring decisions are made by people. If you have any concerns, require accommodations, or would like to opt‑out of the use of AI in our hiring process, please let us know at recruiting@lilt.com.

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