Marketing and Events Coordinator / Senior Marketing and Events Coordinator

Senior Marketing & Events Coordinator

Equity Methods is looking for an energetic, creative, and detail-oriented Senior Marketing & Events Coordinator to create high-impact events, ensure that we present our message successfully at conferences across the country, and uphold our reputation for outstanding hospitality.

With rapid growth, we are running dozens of events, exhibiting at conferences, hosting webcasts, and growing our list of business initiatives. The successful candidate will be proactive, organized, a strong writer, comfortable working with different personalities, and able to execute in a fast-paced environment where good taste and sound judgment are prized. We are a culture that values high attention to detail, a bias toward action over talking, strong analytical reasoning, and uncommon common sense.

Please note that this position requires availability for short 1-3 day trips, especially during conference season.

Equity Methods is a finance, accounting, and human capital consulting firm that embraces the synergistic role of technology and expertise in creating client impact. We deliver impact-rich services across three core practice groups : financial reporting, valuation services, and HR advisory.

With over 100 professionals and experience serving hundreds of publicly traded clients (including 45 Fortune 100 companies), Equity Methods seeks to combine the best of a large professional services firm with the best of an entrepreneurial, technology-enabled company. We work hard in the quest to have high impact and deliver exemplary client service that supports our client retention and overall growth story. We have consistently been rated a Top Company to Work for in Arizona.

Roles and Responsibilities

This is a lead execution role across a number of domains related to conferences and other external events. Marketing team members hold different specializations, but load balance and rotate work based on seasonality and emerging priorities.

1. Conference & Webcast Logistical Support

Works with business development, consulting, and marketing teams, as well as outside vendors. Travels onsite for setup and support when needed.

Act as a hub to coordinate and facilitate updates to marketing materials, working with content and consulting contributors to ensure that all message is updated prior to the event

Work collaboratively and creatively with the graphic design team to develop event materials

Act as the primary owner of the Marketing event calendar

Track and drive progress on upcoming conference planning logistics such as registration, speaking submissions, booth selection, hotel deadlines, and more

Spearhead the packing and shipping of marketing materials : booth, equipment, brochures, thought leadership, tchotchkes, dinner gifts, etc. Double-check and complete checklists to ensure there are no surprises

Participate in tagline generation, landing page creation and updates, message drafting, link generation, proofreading, etc. as needed

Drive onsite conference success : Travel to conferences as needed; serve as the point person for exhibit hall vendors; set up and tear down booths, troubleshoot booth technology; take onsite photos and videos, host the booth as needed; engage in various forms of hospitality

Coordinate with marketing and practice leaders on event follow-ups

Participate in updating tickler lists; share information with other groups as needed

Create digital materials for webcasts, assist with room and audio preparation, operate webcast software, assist with post-production activities

2. Execution of Fully Hosted Client Events

Works with and accepts direction from consulting and marketing teams to plan and execute superb client-facing events. Travels onsite for setup and support.

Demonstrate superb [independent] research and vetting skills to select venues and vendors (catering, decorators, musicians, etc.) to drive the best outcomes in quality, cost, and event execution

Exhibit care and foundational knowledge in crafting high-quality event experiences, considering timing, food and beverage selection, decorations, atmosphere, entertainment, and more

Balance cost, quality, and simplicity, demonstrating excellent judgment

Support contact reach-out efforts by reviewing lists to ensure airtight accuracy, helping to ghost-write emails, track RSVPs, and interface with our marketing automation software

Review contracts and negotiate with venues to arrive at final terms; be on top of all the details

Develop and follow event day checklists (e.g. tables, technology, timing) to ensure everything meets standards and the execution conforms to the plan

Coordinate onsite event logistics, working with vendors, providing onsite team direction, troubleshooting issues, ensuring a smooth attendee experience, etc.

3. Initiative Support and Coordination

Works with operations and marketing teams to help drive initiatives forward and support their ongoing efficiency.

Track and nudge progress forward on open initiatives

Work with teammates on community relations and charity initiatives

Support holiday initiatives

Coordinate on the ground logistics and pre-travel arrangements for various travel teams across marketing and other initiatives

Support other ad hoc projects and events

Competencies

Summary : We need someone smart, collegial, gracious, wise, tech-savvy, and systems- and learning-oriented.

Demonstrates a high comprehension level : the ability to work with numbers and spreadsheets, work within budgets, interpret maps and directions, and use software tools

Able to communicate succinctly and adapt to different working styles and communication protocols (the position serves busy executives with varying operating styles)

Writes logical, grammatically correct instructions, directions, correspondence, etc.

Possesses fabulous taste and creativity. Can write with panache when warranted and select aesthetically pleasing elements for marketing and event purposes

Familiar with a wide range of cuisines and dietary restrictions

Able to get along with everyone and exhibit collaborative, reasonable behaviors

Strong organizational skills, time management, and attention to detail; fast without sacrificing precision and accuracy; proactive without being rigid

Professional, discreet, able to handle sensitive situations with confidentiality and tact

Has sound judgment without being judgmental toward busy colleagues who may be sending one-line emails or falling behind and need help keeping things straight

Self-motivated learner who seeks out relevant information, reads instructions, and thinks things through to their logical conclusion; doesn't need excessive supervision

Possesses holistic, systems-oriented thinking : willing and able to adhere to business processes (e.g., saving files with appropriate names in appropriate locations on the network), notices when a process has broken down and simplifies or fixes it, and able to think through how their piece of a process will get used downstream

Requests input and feedback on a regular basis; learns from prior experiences and incorporates learning into day-to-day activities

Executes well with limited guidance and direction; figures stuff out; possess a strong reputation for just "getting it"; handles stress well and does not cave in ambiguous situations

Bachelor's or higher degree in any field, but otherwise qualified candidates with alternative credentials will be considered