Lead, SMC Marketing

Company Overview

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves live in the moment learn about the world and have fun together. The Companys three core products are Snapchat a visual messaging app that enhances your relationships with friends family and the world; Lens Studio an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses Spectacles.

What You’ll Do

• Develop end-to-end marketing strategy for SMC audiences with the goal of driving new advertiser acquisition through events.
• Identify and execute plan for SMCs presence at key industry conferences and events that align with business development and growth goals.
• Lead cross‑functional partners such as sales and internal communications to bring owned and operated in‑person and virtual events and webinars to life.
• Closely collaborate with Global Brand Experience to produce events focused on business results.
• Partner with internal communications to determine event amplification strategy.
• Brief and guide content marketing to produce compelling event narratives aligned with business goals and audience segments.
• Monitor and report on key event metrics including event attendance, sales activity and revenue in order to continue optimizing overall event strategy.
• Own project management and contract negotiations related to industry events.
• Travel often to oversee events sometimes internationally.
• Stay ahead of industry trends in order innovate on events marketing.

Knowledge, Skills & Abilities

Minimum Qualifications

If you have a disability or special need that requires accommodation please dont be shy and provide us some information.

Default Together Policy at Snap

At Snap Inc. we believe that being together in person helps us build our culture faster reinforce our values and serve our community customers and partners better through dynamic collaboration. To reflect this we practice a default together approach and expect our team members to work in an office 4 days per week.

Equal Opportunity Employer

At Snap we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. EOE including disability / vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring where applicable).

Benefits

Snap Inc. is its own community so weve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy on your own terms. Our benefits are built around your needs and include paid parental leave comprehensive medical coverage emotional and mental health support programs and compensation packages that let you share in Snaps long-term success!

Compensation

Key Skills

Employment Type

Full-Time

Experience

years

Vacancy

Yearly Salary

121,000 - 182,000

#J-18808-Ljbffr