Product Marketing / Business Development

Product Marketing / Business Development

Novi, Michigan, United States

Sense the power of light

ams OSRAM is a global leader in innovative light and sensor solutions. "Sense the power of light" - our success is based on our deep understanding of the potential of light. By adding intelligence to light, we enable our customers to drive transformative applications. Our around 20,000 employees worldwide focus on innovation alongside the societal megatrends of digitalization, smart living, energy efficiency, and sustainability. Whatever your role is, you are a part of a talented team that enjoys exploring and designing new technologies.

Your new responsibilities

The ams OSRAM Group is a global leader in intelligent optical emitters, sensors, and integrated circuits. By adding intelligence to light and passion to innovation, we enrich people's lives. This is what we mean by Sensing the Power of Light.

The Illumination product line provides market-leading LED components and component+ solutions that improve human experience and well-being by enabling safety and excellence in Indoor / Outdoor Lighting, Horticulture Lighting, and lighting for Standard Industry applications.

The mission of the Regional Product Marketing team is to drive the execution of our global strategy at a regional level. We are experts on the regional view of the full market spectrum (e.g. trends, competitors, requirements). We drive revenue development, position our business sustainably, and support customer engagement.

What we expect

• Build and sustain strong relationships with key customers.
• Develop, maintain, and efficiently communicate an authoritative understanding of current regional market conditions, future trends, challenges, and innovations as input for our product portfolio roadmap.
• Ability and willingness to identify new customers and develop new business opportunities from scratch
• Manage existing customers and derive new business opportunities to support joint growth
• Benchmark the competitive landscape and develop effective product, pricing, and marketing communication strategies to grow our Illumination LED business.
• Participate in optical standards groups within the industry; work with solutions engineers and product managers to create content for white papers, technical reviews, and case studies; present at conferences and events to enhance customer understanding of our products.
• Lead, manage and execute regional launch activities of new product introductions in close cooperation with Sales, Solutions Engineering, and Marketing Communications teams and alignment with the central product management team.
• Co-own the opportunity funnel with the Sales team; develop business case(s) and if necessary, trigger appropriate pre-development projects with targeted lead customers.
• Ensure the local execution of our global pricing strategy optimizes market penetration.
• Proactively present and promote the Illumination LED portfolio to help the Sales team understand the positioning, benefits, and target customers.
• Prepare periodic business reporting and ad-hoc management analysis.
• Manage product information tools to support Sales and Customer Service team, including product presentations and product demo development.

What we look for

What we are looking for

ams OSRAM is an Equal Employment Opportunity Employer. Diversity, equity and inclusion is strongly established in our corporate culture and we firmly believe it makes us more successful as a company. All qualified applications will receive consideration for employment regardless of ethnic, national or social origin, gender, gender identity, sexual orientation, color, religion, age, physical and mental abilities.

Information at a Glance