Paid Marketing Specialist

A company is looking for a Paid Marketing Specialist (Remote).

Key Responsibilities :

Develop, execute, and optimize digital campaigns across channels, focusing on Google Analytics, Meta, and Facebook Ads

Create customer personas and understand target audience needs through research

Design and improve customer journeys in collaboration with cross-functional teams

Required Qualifications :

3+ years in digital marketing with a focus on digital campaign management

Proficient in Google Analytics, Meta Ads, and Facebook Ads

Experience in designing customer journeys and funnels

Ability to analyze data and make data-driven decisions to improve campaign performance

Skilled in building and executing innovative digital campaigns