Senior Marketing Specialist

Senior Marketing Specialist

The Senior Marketing Specialist is responsible for the intake of new projects, execution of business development strategies, messaging, content curation, and deliverable design oversight. Daily responsibilities include pitch and proposal writing, development and execution, interfacing with internal clients (fee-earners) to understand requirements and approach as well as other general marketing and communications efforts as needed. This position will work collaboratively with the Midwest Regional Marketing Lead, Chicago Lead Marketing Specialist, graphic design and research professionals, as well as fee-earners. The Senior Marketing Specialist is ultimately accountable for providing an exceptional level of marketing support and expertise and calls for excellent writing and proofreading abilities.

Responsibilities :

• Oversee all aspects of the pitch and / or proposal coordination while learning and embracing C&W's Business Development approach
• Manage incoming requests from fee-earners or collect information and scope of services pertinent to the request
• Lead the strategic direction for the messaging, content, and marketing materials to be developed, following the guidelines of C&W's BD approach
• Drive and manage pitch and / or proposal strategy and process
• Facilitate review of materials and address any feedback from fee-earners and stakeholders
• Ensure the delivery of a clean final product to fee-earner or client
• Support multiple projects working with various professionals across the C&W platform
• Ensure development of agreed upon expectations, timelines and project milestones with project team at project outset, and ensure management of those expectations, timelines and milestones throughout the process
• Debrief with brokerage teams to understand why we either won or lost the opportunity

General Marketing :

Qualifications :