Abe is hiring : Senior Account Strategist, LinkedIn Advertising (Remote US) in T

Overview

Senior Account Strategist, LinkedIn Advertising (Remote US)

Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Abe is a specialized consultancy focused exclusively on social media advertising. We help clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. This role reports to the Associate Director and is a crucial part of the social media team, with the opportunity to be on the ground floor of a fast-growing specialty agency.

We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs.

Roles & Responsibilities

• Oversee and lead a collection of Social Media accounts
• Serve as direct support to client contacts
• Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
• Build strategies for clients each quarter
• Create, maintain, and optimize budgets for paid media campaigns
• Provide fractional support for internal marketing in support of a boutique agency within Directive
• Deeply understand client positioning and unique value propositions
• Confirm lead routing is accurate within a CRM
• Be responsible for personal productivity and utilization
• Collaborate with the Associate Director to ensure internal and client goals are achieved
• Understand the value of Programmatic campaigns
• Drive cross-sells, upsells and referrals via client relationships and professional network
• Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

What Success Looks Like

Benefits

Work Environment Requirements

As a remote-first company, you’ll be able to work from anywhere in the US, with optional office access in Irvine, CA. Global opportunities may be available in other countries where we have established operations. You must have work authorization for the location and reside there permanently. This role can operate 100% virtually from your home office and primarily uses Zoom and Slack for collaboration. You will use a laptop and various software tools; you must be able to sit for extended periods, understand written and verbal communication, have reliable internet, and maintain a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential duties. For accommodation requests, contact careers@directiveconsulting.com.

All qualified applicants will receive consideration for employment regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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