Direct Response Creative Strategist (Meta Ads) – Red Water Holdings

Direct Response Creative Strategist (Meta Ads) – Red Water Holdings

At Red Water Holdings, we craft high-quality supplements and consumables that help people look, feel, and perform better. Since our launch we are quickly becoming one of the fastest growing supplement brands on the market. We scale through Meta ads (Facebook / Instagram) across DTC and marketplaces, and we’re building an elite creative engine to consistently produce winning ads and profitable growth.

We’re hiring an A-player Creative Strategist to own our Meta creative pipeline end-to-end. This is a high-responsibility, high-autonomy role reporting and working directly with the founders.

Your Mission

Own the growth and performance of our Meta ad account. You are responsible for driving profitable revenue through creative performance. Researching avatars & angles, crafting briefs, collaborating with editors, and using data to continuously produce winning concepts that scale efficiently and sustain long-term growth.

Responsibilities

• Research and identify winning creative angles for Meta ads based on audience psychology and data.
• Analyze competitor ads, extract trends, and translate insights into actionable creative briefs.
• Develop high-performing ad concepts (hooks, structures, and scripts).
• Collaborate with editors and UGC creators to ensure execution matches strategy.
• Review creative performance data (CTR, ROAS, CPM, etc.) to identify patterns in winners and iterate quickly.
• Maintain a consistent testing pipeline. Ensure multiple fresh ads are launched weekly.
• Build and maintain a creative library and testing dashboard.
• Report weekly on ad learnings, new test ideas, and top-performing hooks.

Our Tech Stack

KPIs You Will Own

What We Are Looking For

Why Join Red Water Holdings

This Role Is Not for You If

Compensation & Details

How to Apply

If you're an elite strategist who loves taking ownership, genuinely cares about and drives growth, and is hungry to build and grow alongside something exceptional, we want to hear from you. This isn't a role for someone looking to simply go through the motions... this is a role for someone who takes real pride in achieving greatness through excellent work.

To stand out, direct message me (Elijah or Robert) your answers to all the questions below.

QUESTIONS :

Q : For how long have you been a creative strategist? Explain your experience and knowledge

Q : Describe a time you developed or iterated on a creative concept that became a winning ad.

Q : What’s a creative testing system or workflow you built that improved performance or efficiency?

Q : When ad performance drops, how do you diagnose the issue and decide what to test next?

Q : Share an example of a high-pressure situation where you had to deliver new creative quickly.

Add your Portfolio or anything relevant (optional but recommended)