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Senior Brand Marketing Manager

Senior Brand Marketing Manager

Goodwin RecruitingStamford, CT, US
12 hours ago
Job type
  • Full-time
Job description

Job Description

Job Description

Join a premium global brand that is redefining lifestyle products with thoughtful design and strong consumer appeal. We’re seeking a Senior Marketing Manager to lead strategy and execution in the Americas, driving awareness, desirability, and measurable results across our largest category.

Senior Marketing Manager – Benefits and Compensation

  • Competitive base salary commensurate with experience
  • Comprehensive health, dental, and vision insurance
  • 401(k) with employer match
  • Paid time off and company holidays
  • Hybrid work environment (3 days in Stamford, CT office / 2 days remote)
  • Professional development opportunities with a global, design-driven brand

Senior Marketing Manager – Requirements & Qualifications :

  • 7–10 years of progressive marketing experience with premium consumer brands
  • Proven success implementing global marketing strategies in a local Americas context
  • Strong background in omnichannel marketing : retail / trade, digital, social media, PR, and advertising
  • Experience collaborating cross-functionally with Sales, eCommerce, Product, and Operations
  • Strong commercial acumen, data-driven mindset, and strategic thinking skills
  • Proficiency in Office 365 (Excel, PowerPoint)
  • Exceptional written and verbal communication skills
  • Independent, innovative, collaborative, and purpose-driven professional approach
  • Senior Marketing Manager – Must Haves

  • Manage and execute the Americas marketing strategy for the Feeding category, aligned with global priorities
  • Lead 360° campaigns including major product launches and evergreen initiatives
  • Translate consumer insights into actionable marketing initiatives and content development
  • Oversee product assortment and distribution strategy from a marketing perspective
  • Track and analyze KPIs (ROI, awareness, traffic, conversion) to optimize performance
  • Partner with creative, product, and digital teams to ensure cohesive brand storytelling
  • Senior Marketing Manager – Preferred Background & Skills

  • Experience working in the HOME or lifestyle consumer products sector
  • Prior work with premium, design-led, or global brands
  • Familiarity with consumer behavior analytics platforms
  • Strong presentation and storytelling ability to influence senior stakeholders
  • Experience leading teams or mentoring junior marketers
  • Bilingual or multilingual skills a plus
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    Brand Marketing Manager • Stamford, CT, US

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