Group Director Marketing Sciences
GROUP DIRECTOR MARKETING SCIENCES
$250,000 - $300,000 BASE
LOS ANGELES METRO AREA
HYBRID
An exciting opportunity to join a renowned marketing firm specializing in data-driven marketing solutions to engage customers
THE COMPANY
With a focus on leveraging analytics, this company crafts personalized experiences that resonate with customers across various industries.
You'll promote data-driven decision making across one of the largest, most high-profile clients.
THE ROLE
As Group Director Marketing Sciences, you’ll establish data standards, methods, and best practices to enable the Marketing Sciences team to provide test / learn / measurement plans, meaningful analysis, data science deliverables, dashboards / reports, and more.
You can expect to be doing the following
- Analytic strategy; designing & recommending analytic methodologies, establishing KPIs and measurement plans
- Customer analytics; utilizing data to understand customer profiles, segments, and behaviors with the goal of decreasing CAC, improving retention, increasing ARR, etc.
- Customer segmentation / behavioral analysis; utilizing data to understand customer profiles, segments, & behaviors
- Dashboarding / reporting; collecting data, reporting, analyzing outcomes, and offering insights / recommendations for digital / marketing performance evaluation
- Client-facing communication; leading content development on marketing analytics & data science trends, sharing best practices & case studies, participating in new business pitches, etc.
- Team management & collaboration; leading a team of analysts & data scientists, collaborating with internal partners to embed analytics, data science, & data-driven decision-making in the organization
YOUR SKILLS AND EXPERIENCE
- Bachelors’ degree in Math, Finance, Computer Science, or other quantitative field; advanced degree, a plus
- 15+ years in marketing analytics, 3+ in a marketing agency setting
- Background working in digital analytics (site analytics, social, EM, online, etc.)
- Working knowledge of statistical analysis, AB testing, digital measurement (tagging, web services, digital tools, etc.)
- Strong communication skills to develop & present executive content for clients
- Team management experience
Group Director Marketing Sciences
GROUP DIRECTOR MARKETING SCIENCES. 250,000. 300,000 BASE LOS ANGELES METRO AREA HYBRID An exciting.. THE ROLE As Group Director Marketing Sciences, you'll establish data standards, methods, and best..
Practice Group Marketing Specialist - Life Sciences
Practice Group Marketing Coordinator. Life Sciences Cooley is seeking a Practice Group Marketing.. Director of Marketing, Practice Group Marketing Manager, and partners to formulate and implement..
Practice Group Marketing Specialist - Life Sciences
Please log onto your Internal Career Site to apply for this job. Job Description Associate Director Director in Gilead's Pipeline Marketing Sciences (PiMS) group participates actively in..
Associate Director/ Director, Marketing Sciences
Description We have an exciting opportunity for a scientific leader with deep analytical and computational expertise in Research Data Sciences at Gilead. This individual will play a key role..
Senior Director, Group Marketing
Senior Director, Group Marketing WorldStrides is seeking an exceptional leader for the role of Senior.. ROLES AND RESPONSIBILITIES. Strategic Marketing Planning & Execution Create comprehensive annual..
SVP, Marketing Sciences
RAPP Los Angeles is looking for a SVP, Marketing Sciences to join our award winning Marketing Sciences.. As the SVP, Marketing Sciences, your role will be to ensure best in class capabilities are defined..
SVP Marketing Sciences
Practice Group Marketing Specialist. Life SciencesCooley is seeing a Practice Group Marketing Specialist.. Director of Marketing Business Department, practice group leaders and firm leadership, develop and..
Practice Group Marketing Specialist - Life Sciences
Practice Group Marketing Specialist. Life SciencesCooley is seeing a Practice Group Marketing Specialist.. Director of Marketing Business Department, practice group leaders and firm leadership, develop and..