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Marketing Specialist (Vehicle Safety Technology)
Marketing Specialist (Vehicle Safety Technology)North Carolina Staffing • Durham, NC, US
Marketing Specialist (Vehicle Safety Technology)

Marketing Specialist (Vehicle Safety Technology)

North Carolina Staffing • Durham, NC, US
2 days ago
Job type
  • Full-time
Job description

Marketing Specialist

We're seeking a creative and detail-oriented Marketing Specialist to join our Intelligent Speed Assistance marketing team in a fast-growing vehicle safety technology industry. This role focuses on developing engaging content, managing social media channels, and producing eye-catching designs that strengthen our LifeSafer brand presence and support business growth. The ideal candidate is a versatile marketer who can translate strategy into compelling copy, visuals, and campaigns across digital platforms.

Duties / Responsibilities :

  • Content Development
  • Write, edit, and publish content for blogs, newsletters, websites, campaigns, and outreach.
  • Collaborate with cross-functional teams to ensure messaging aligns with brand voice and objectives.
  • Repurpose content into multiple formats (e.g., infographics, social posts, short-form video).
  • Design & Creative
  • Create digital and print assets including graphics, ads, and event collateral.
  • Maintain brand consistency across all creative outputs.
  • Support campaign launches with original, visually appealing design materials.
  • Social Media Management
  • Manage daily posting, scheduling, and community engagement across social platforms.
  • Monitor trends, conversations, and analytics to inform strategy.
  • Develop campaigns to increase brand awareness, reach, and engagement.

Skills / Abilities :

  • Adaptability Switch comfortably between strategic thinking and tactical execution.
  • Collaboration Work cross-functionally to align marketing efforts.
  • Trend Awareness Stay current with industry news, social media trends, emerging platforms, and evolving design techniques.
  • Problem-Solving Identify challenges in engagement or campaign performance and propose actionable solutions.
  • Attention to Detail Deliver error-free, polished content and visuals.
  • Audience Engagement Build and nurture online communities through authentic interaction.
  • Education and Experience :

  • Bachelor's degree in Marketing, Communications, Graphic Design, or related field.
  • 2+ years of marketing experience, preferably with a focus on digital content and design.
  • Proficiency with creative tools (Adobe Creative Suite, Canva, Figma), AI tools (ChatGPT, Jasper) and scheduling / analytics platforms (Google Analytics, Meta Business Suite, etc.).
  • Strong writing and editing skills with the ability to adapt tone and style for different audiences.
  • A keen eye for design, branding, and visual storytelling.
  • Excellent organizational skills with the ability to manage multiple projects and deadlines.
  • Physical Requirements (With or without reasonable accommodation) :

  • Sitting : Over 70%
  • Standing : 15 to 40%
  • Fine Motor Movements : Over 70%
  • All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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    Safety Specialist • Durham, NC, US

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