Director, Retail Media.

ABOUT VAYNERMEDIA

VaynerMedia is a contemporary global creative & media agency with an expertise in driving relevance for clients & delivering impactful business results.

The independently-owned company was founded in 2009 by Gary Vaynerchuk, & has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Kuala Lumpur, Bangkok, Tokyo, & Sydney.

VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards & The Webby Awards. It is part of the VaynerX family of companies.

In A Nutshell :

The Media Director, Retail Media will be tasked with high level operations management, fostering client relationships, & overseeing buying strategy & executional excellence.

The Director reports to a S / VP, Media, & will work on a cohesive team consisting of buying, planning, & analytics professionals working across one or more clients.

Our Directors work closely with our clients, platform representatives, & vendors to ensure VaynerMedia is on the cutting edge of retail media buying trends.

We look for Directors who embody a true leadership mentality. We love seeing leaders who devote their days to making their teams successful, working for them, not above them, providing thought leadership, guidance, & fostering their growth within VaynerMedia.

What Youd Do :

• Craft & execute marketing strategies to create effective traffic & sales across clients portfolio impacting Digital Commerce growth.
• Work cross functionally with finance, legal, & creative teams to ensure business goals are met & executed for best in class performance.
• Responsible for creating & executing a digital commerce strategy that enables our consumers to seamlessly purchase clients products across any digital channel.
• Act as the key contact for client & platform partners, operating as a go-to voice & leader.
• Lead check-ins with key account & media counterparts to ensure projects are moving ahead & are thoughtful, high quality, & exceeding client expectations.
• Create media plans, assist in presentation material creation, & provide strategic guidance on reporting calls with clients.
• Develop & deliver sophisticated media investment strategies to clients, & provide strategic guidance on reporting calls.
• Continue to establish internal policies & POVs on agency partnerships, the general digital media landscape, & current client business cases.
• Provide thought leadership around how the unit of business should be run, in tandem with setting both internal & external expectations as to the realities of daily business execution.
• Manage up to senior leadership corresponding to the most crucial aspects of a client's business, keeping them abreast of any pertinent developments & urgent client needs.
• Work to proactively bring new / emerging opportunities to clients, pushing the envelope of media excellence.
• Forge new relationships with clients, & ultimately maintain account / s for the well-being of the immediate team & the larger agency.
• Oversee a team providing leadership, mentorship, vision & engage, & grow direct reports & provide a positive work environment.
• As well as regularly meeting to get feedback, provide council, discuss problems or successes, etc.

What Youve Got :

• A minimum 6+ years of industry experience working in platform with a proven track record of executing sophisticated, large scale digital media programs that drove tangible business outcomes.
• Proficiency in social platforms, with a focus on those with retail integrations like Meta, Pinterest, TikTok, & more.
• Experience with data analytics platforms for reporting & dashboarding (Tableau, Amazon Marketing Cloud, Snowflake)
• Proficiency across large-scale media buying expected, but not limited to :
• Amazon Ads : AAC, Amazon DSP, Managed Service
• Retail Media Platforms : Walmart Connect, Instacart Ads, Roundel, Kroger Precision Marketing, Criteo Commerce Max, CitrusAd, PromoteIQ

Knowledge of the core features of leading SaaS platforms

• Skai, Pacvue, CommerceIQ, etc
• Fluency with analytics, attribution & measurement systems. Including but not limited to : Google Analytics, Amazon Marketing Cloud, Tableau, Stratum Luminate
• An individual who has successfully navigated a portfolio of brands & strong relationships with stakeholders & is well versed in media, helping guide clients marketing goals in their respective markets
• Understand & adopt new techniques & technologies relevant to clients media strategies

What Weve Got :

• Medical, Dental, & Vision coverage
• 401K with matching
• 5 week intensive buying training across all digital platforms
• Flexible Spending Account across Commuter, Health, & Dependent Care
• Paid parental leave after a year of employment
• $50 off your monthly cell phone bill
• Unlimited Vacation & Sick Days

Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive & representative team that will enhance our perspectives, skill sets, background, & behaviors.

We encourage those who are passionate about what we do to apply!

• Exact compensation may vary based on skills, experience, & location.
• Base Salary $120,000-$165,000
• Employer-sponsored 401k with match
• Medical, Dental, & vision coverage
• Unlimited PTO
• Caregiver (Parental) Leave
• Health & Wellness benefits
18 days ago