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Media Director
Media DirectorRobert Half • New York, NY, US
Media Director

Media Director

Robert Half • New York, NY, US
1 day ago
Job type
  • Full-time
Job description

Job Description

Job Description

We are looking for a talented Media Director to lead and manage media strategies for our organization. This is a Contract position based in New York, New York, offering a unique opportunity to shape impactful communication campaigns and oversee digital media initiatives. The ideal candidate will possess a deep understanding of media relations, corporate communications, and digital media planning, ensuring that our campaigns deliver measurable results.

Responsibilities :

  • Develop and implement strategic media plans to effectively communicate key messages across various platforms.
  • Cultivate and maintain strong relationships with media outlets to enhance brand visibility and reputation.
  • Oversee the creation and execution of digital media campaigns, ensuring alignment with organizational goals.
  • Collaborate with internal teams to design and deliver communication strategies that resonate with target audiences.
  • Manage and optimize media budgets, leveraging tools such as Prisma for efficient campaign execution.
  • Analyze campaign performance metrics to measure success and adjust strategies as needed for optimal results.
  • Provide leadership and guidance to team members involved in media planning and execution.
  • Ensure all media activities are in compliance with corporate branding and communication policies.
  • Stay informed about industry trends and emerging digital media technologies to maintain a competitive edge.
  • Proven experience in media relations, corporate communications, and digital media planning.
  • Strong knowledge of digital media platforms and tools, including Prisma.
  • Demonstrated ability to develop and execute successful communication strategies.
  • Excellent leadership and team management skills.
  • Proficiency in analyzing metrics to assess campaign performance and effectiveness.
  • Exceptional written and verbal communication abilities.
  • Ability to stay updated on media industry trends and incorporate them into strategies.
  • Previous experience managing budgets for large-scale media campaigns.
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