Product Marketing Lead Policy Audience Campaigns

Product Marketing Lead Policy Audience Campaigns

We are seeking a seasoned and passionate product marketing leader to spearhead the development and execution of strategic outbound campaigns targeting policy audiences. This role demands a dynamic, results-oriented professional who thrives in fast-paced environments and excels at leading complex, cross-functional initiatives across diverse stakeholder groups.

The successful candidate will play a pivotal role in translating technical product features into compelling proof points that support broader company narratives. While not a technical role, it requires a deep understanding of product architecture and the ability to distill technical concepts into persuasive messaging. A data-driven mindset, strong quantitative reasoning, and the ability to synthesize qualitative insights are essential to building consensus and driving impactful outcomes.

Key Responsibilities

• Design and execute testing plans for outbound campaigns tailored to policy-focused audiences
• Lead cross-functional teams to deliver high-impact marketing initiatives aligned with strategic objectives
• Collaborate closely with partners across Marketing, Product, Insights, Data Science, Policy, and Communications
• Translate complex product capabilities into clear, compelling proof points that reinforce company narratives
• Use data and insights to inform positioning, refine strategy, and guide decision-making
• Synthesize feedback from multiple sources to build alignment and drive consensus across teams
• Operate independently and effectively in a fast-moving, ambiguous environment

Key Qualifications

What We're Looking For

Location : Remote (United States)

Role type : Contract - 9 Month Position

Expected hours : 40 per week

Benefits

Schedule

Language : English (Required)