A company is looking for a Senior Copywriter, Paid Media.
Key Responsibilities
Concept and craft copy for paid media ads across video and static formats
Analyze performance and audience insights to pitch new creative areas to test
Collaborate with creative teams to deliver high-quality ads that meet performance goals
Required Qualifications
8-10 years of experience in copywriting with a strong portfolio of paid media creative
Proven ability to quickly produce video-first ads in fast-paced environments
Deep understanding of platform best practices for digital channels
Comfort working with performance data to inform creative decisions
Self-starter with a growth mindset and curiosity about performance drivers
Senior Copywriter • Racine, Wisconsin, United States