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Sr. B2B Product Marketing Manager

Sr. B2B Product Marketing Manager

Software Guidance and Assistance, Inc.San Jose, CA, United States
12 days ago
Job type
  • Full-time
Job description

Software Guidance & Assistance, Inc., (SGA), is searching for a Sr . B2B Product Marketing Manager for a CONTRACT assignment with one of our premier SaaS clients. This position is hybrid in San Jose, CA. Also open to NYC.

We're looking for a senior-level B2B Product Marketing Manager to cover a 7-month maternity leave. This role is highly tactical and focused on owning the audience-to-product connection - translating customer needs into product requirements and managing day-to-day alignment with cross-functional partners, particularly Product.

This is not a messaging or campaign role. This person will work behind the scenes to ensure our Enterprise and Corporate products reflect real-world use cases, workflows, and adoption needs.

Responsibilities :

  • Connect Audience Insights to Product Development

Gather and synthesize feedback from Sales, Support, and field teams Document key customer pain points, jobs-to-be-done, and emerging use cases Create actionable product requirement briefs for review with Product Managers Track changes in audience needs and communicate trends to internal teams

  • Maintain Product Readiness by Segment
  • Monitor the product roadmap and flag features relevant to the segment Participate in product planning and design reviews as the audience advocate Ensure upcoming features address real segment workflows and expectations Maintain a readiness tracker tied to priority initiatives

  • Lead Validation & Feedback Loops
  • Coordinate validation efforts with internal SMEs and customers as needed Identify misalignment between feature capabilities and audience needs Share early feedback to guide product refinement or positioning Maintain clear documentation and summaries of validation outcomes

  • Support Cross-Functional Alignment
  • Share audience insights in roadmap and planning syncs Partner with Enablement, Messaging, and Pricing teams to ensure the voice of the customer is represented Flag strategic product shifts (e.g., AI, packaging changes) requiring audience POV Coordinate with PMM Ops to keep deliverables and timelines on track

  • Key Deliverables
  • Product requirement briefs and audience insight summaries Validation findings and go / no-go inputs Readiness tracking documentation Weekly async updates to PMM and Product stakeholders Insight contributions to pricing, packaging, and GTM inputs

    SGA is a technology and resource solutions provider driven to stand out. We are a women-owned business. Our mission : to solve big IT problems with a more personal, boutique approach. Each year, we match consultants like you to more than 1,000 engagements. When we say let's work better together, we mean it. You'll join a diverse team built on these core values : customer service, employee development, and quality and integrity in everything we do. Be yourself, love what you do and find your passion at work. Please find us at .

    SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company EEO page to request an accommodation or assistance regarding our policy.

    #LI-SS1

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    Sr Product Marketing Manager • San Jose, CA, United States

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