Our South Shore CPG client is looking for an onsite Sr Marketing Manager with a strong background in packaging; this role is onsite 4 days a week and remote on Fridays. You'll be managing 5 members of the creative team ranging from Graphic and Packaging Designers to Social Media. Strong people management skills, consumer goods packaging experience (ie outside the box + inside contents), ss well as previous experience with catalogs for customers required for this role. Additionally, experience with asset libraries and project management are one of the top key skills needed.
KEY RESPONSIBIITIES
- Lead a team across brand, creative, digital, content, CRM, and
- Define marketing vision and translate strategy into executable plans with clear
- Champion the company's brand and positioning across all touchpoints.
- Ensure brand consistency across digital platforms, retail spaces, catalogs, and
- Lead omnichannel strategies for digital marketing, in-store engagement, and
- Develop innovative retail presentations and experiences that reflect brand
- Oversee creation and curation of visual assets, imagery, catalog layouts, and
- Collaborate with internal and external creatives to produce compelling marketing content.
- Partner with Sales, NPD, Creative, and Operations teams to align marketing initiatives.
- Lead key marketing projects and ensure timely delivery across departments.
Looking for :
8+ years of marketing experience, with at least 3 in a senior-level management role managing peopleProven leadership in brand management, customer acquisition, and visual storytellingExpertise in retail and digital marketing platforms and specifically a focus on packagingExceptional project management and cross-functional communication skillsCollaborative leader who inspires and motivates teams while fostering cross-functionalAbility to translate data insights into marketing strategies that drive engagement.Demonstrates core values : teamwork, accountability, clarity of purpose, and relentless execution.Experienced in CPG and ideally a DTC product#J-18808-Ljbffr