Strategic Marketing Manager

Your Job

Koch Communications and Marketing is seeking a Strategic Marketing Manager to join the Business Marketing team. Our team leads customer focused marketing, supporting all Koch companies inclusive of but not limited to;

INVISTA, Guardian Glass, Georgia-Pacific, and Flint Hills Resources. The ideal candidate will have knowledge of current marketing trends, understand how to use data to inform decisions, have experience in leading complex marketing projects, and excellent interpersonal communication skills.

We are a team who is constantly seeking to better understand the businesses we support, become proficient in that knowledge, and lead projects that will produce measured outcomes for the customers we support.

In this role, you will be collaborating with multiple teams across the company, the Strategic Marketing Manager should be able to work with multiple businesses at a time, helping them advance business goals and priorities through marketing initiatives.

Our Team

Koch Communications Marketing (KCM) creates value through effective storytelling and global marketing for Koch companies.

Largely based in Wichita, Kansas, we also have teammates and businesses located in Atlanta, Georgia, and across the globe.

Our collaborative team includes designers, copywriters, video professionals, web developers, project managers, social media experts and more.

Here, you are encouraged to use and grow your skills in ways that are personally fulfilling and mutually beneficial for you, our customers, communities, businesses, and partners.

What You Will Do

• Analyze market trends, customer insights, and competitive landscapes to inform strategic direction and identify growth opportunities for the business we support.
• Leverage customer and market insights to make recommendations to drive business strategy.
• Work alongside the Data & Analytics team to track the effectiveness of marketing initiatives and business results and have comfortability reporting these efforts back to the internal KCM team as well as the respective businesses.
• Feel comfortable reviewing and giving feedback on a wide variety of creative assets including design, copy, reporting dashboards, and more.

You are the voice of the customer.

• Work closely with the copy, design, video, web development, and project management teams to lead and support business marketing initiatives across Koch.
• Build and maintain relationships with key business leaders and industry stakeholders.
• Utilize insights from data and analytics to assess campaign performance and make data-driven decisions to optimize future marketing efforts.
• Partner with cross-functional internal capabilities and customers to deliver seamless and integrated marketing campaigns.

Who You Are (Basic Qualifications)

• 3-5 years of experience in marketing, communications, or related field.
• Experience using analytical and strategic thinking skills to analyze data and trends to turn business objectives and insights into actionable marketing strategies.
• Experience communicating and collaborating effectively with cross functional teams.
• Comfortable challenging and working collaboratively with leaders across the Koch businesses as well as our internal KCM team to ensure ideal outcomes for the customer.
• Experience creating creative and innovative approaches to marketing for digital and traditional marketing channels.

What Will Put You Ahead

• Bachelor’s degree in marketing, communications, or related field.
• B2B marketing and communications experience.
• Previous marketing agency experience.
• Experience working with business leadership and c-suite executives.
• Ability to dynamically manage and prioritize multiple projects simultaneously.
• Project Management software experience (Wrike, Workfront, etc.)

Our Benefits

Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most.

Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation / time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance.

Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region.

If you have questions on what benefits apply to you, please speak to your recruiter.

Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.