Marketing Manager - Simulation Software

Marketing Manager - Simulation Software

$110000

Farmington Hills - Hybrid

Im partnering with a well-established global engineering technology company to find a results-driven Marketing Manager to lead the go-to-market and promotional strategy for one of their flagship products an innovative no-code engineering workflow and task automation platform.

This is a high-impact role where youll collaborate with product sales and leadership teams to drive product awareness customer engagement and market growth within the engineering and manufacturing sector worldwide.

About the Product

This cloud-based secure platform automates engineering tasks and completes workflows without coding. It offers ready-to-use modules for design visualization file translation technical data packaging and real-time design review meetings. Its automation engine enables enterprises to digitize processes in a no-code environment quickly.

Key Responsibilities

Develop and execute strategic marketing campaigns to generate awareness and qualified leads

Own product messaging positioning and branding across all channels

Create compelling marketing assets including brochures landing pages case studies videos and blog posts

Lead demand generation via SEO SEM email marketing webinars events and trade shows

Monitor and optimize campaign performance using marketing KPIs and analytics

Align marketing efforts with sales enablement and lead nurturing strategies

Manage the marketing budget and coordinate with external agencies or partners as needed

What Were Looking For

Bachelors degree in Marketing Communications Business or similar

5 years of B2B marketing experience (software CAD PLM or engineering technology preferred)

Proven track record in leading successful product marketing campaigns

Strong copywriting and storytelling abilities

Proficiency with digital marketing tools such as HubSpot Google Analytics LinkedIn Ads and SEO tools

Analytical highly organized and self-motivated

Excellent interpersonal and communication skills

Why This Role Stands Out

Opportunity to work on a product reshaping engineering collaboration on a global scale

Fast-paced innovative environment where your contributions have a tangible impact

Competitive salary and benefits package

If youre an experienced B2B marketing professional who thrives on creating and executing impactful campaigns for cutting-edge products Id be happy to share more details and arrange an introduction.

Key Skills

Maintenance Planning,Apparel,C++,Help Desk,Automobile

Employment Type : Full Time

Experience : years

Vacancy : 1