Senior Product Manager, Journey Experience

Senior Product Manager, Journey Experience

Empower users to confidently leverage, customize, and master Apollo's automations and AI turning early activation into continuous learning, engagement, and value realization. This team defines how users progress through Apollo : building and connecting automations, guidance, and lifecycle signals into personalized, contextual Next Best Actions (NBAs) that sustain engagement and retention. You'll live at the intersection of engagement, usability, navigation, and moving users into an AI native and forward world. You'll own the strategy and execution of advanced automation mastery.

We are seeking a Senior Product Manager to join Apollo's Journey Experience group, which drives Time-to-Value, Onboarding, and Engagement of new and existing products across our customer base. Your mission is to transform how users learn, engage, and grow with Apollo through personalized recommendations, automation, contextual guidance, and lifecycle re-engagement.

In this role, you'll define how Apollo delivers dynamic, cross-surface guidance to adopt Apollo automations and AI powered experiences, and owing our plays & prompts library experience. You'll work closely with design, data, prompt engineers, and lifecycle marketing to build an integrated system of journey triggers, automation education, and user progression models that increase product fluency and long-term retention. This is a high-impact role for a PM who thrives at the intersection of Automation, AI, UX, and Growth, and who is motivated by building systems that drive sustained user success at scale.

Core Focus Areas :

• Journey & Automation Education - Design the in-product loop that teaches users how Apollo works and how automations deliver value. Drive AI-led onboarding, and persona based experiences.
• Unified Library Experience - Centralize, generate and expand Plays, Prompts, Templates, and Workflows into one hub for learning, discovery, and reuse.
• Lifecycle Re-Engagement - Build the outbound and Assistant-triggered education system that nudges users back into high-value automation actions.
• AI Guidance & Recommendations - Partner with AI Assistant & Core teams to deliver contextual, proactive "Next Best Actions."
• Progressive Mastery Model - Create frameworks and metrics for user progression ("Beginner ? Builder ? Power User"), measuring journey health and ROI.

What You'll Do :

What We're Looking For :

Your Superpowers :

Qualifications :

The listed Pay Range reflects base salary range, except for sales roles, the range provided is the role's On Target Earnings ("OTE") range, meaning that the range includes both the sales commission / sales bonus targets and annual base salary for the role. This pay range may be inclusive of several career levels at Apollo and will be narrowed during the interview process based on a number of factors, including the candidate's experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include equity; company bonus or sales commissions / bonuses; 401(k) plan; at least 10 paid holidays per year, flex PTO, and parental leave; employee assistance program and wellbeing benefits; global travel coverage; life / AD&D / STD / LTD insurance; FSA / HSA and medical, dental, and vision benefits.

Annual Pay Range $187,000 - $235,000 USD

We are AI Native

Apollo.io is an AI-native company built on a culture of continuous improvement. We're on the front lines of driving productivity for our customersand we expect the same mindset from our team. If you're energized by finding smarter, faster ways to get things done using AI and automation, you'll thrive here.

Why You'll Love Working at Apollo

At Apollo, we're driven by a shared mission : to help our customers unlock their full revenue potential. That's why we take extreme ownership of our work, move with focus and urgency, and learn voraciously to stay ahead.

We invest deeply in your growth, ensuring you have the resources, support, and autonomy to own your role and make a real impact. Collaboration is at our corewe're all for one, meaning you'll have a team across departments ready to help you succeed. We encourage bold ideas and courageous action, giving you the freedom to experiment, take smart risks, and drive big wins.

If you're looking for a place where your work matters, where you can push boundaries, and where your career can thriveApollo is the place for you.