The Head / Director of AI for B2B and B2C Products

Job Description

Job Description

At WISEcode, we're a well-funded, dynamic startup. WISEcode makes personalized nutrition a reality based on the facts – what truly is in our food — and marries this data with your preferences. Powered by AI and the world’s best food and nutrition database, WISEcode embraces the fact that we are all different, have different dietary needs, objectives, and preferences, and should not be at the mercy of market spin or “expert” opinion. Every one of us should have the information we need to make the best decisions for ourselves.

The Head / Director of AI for B2B and B2C Products  must be a builder at heart—someone with a proven track record of turning practical AI technologies into products that captivate users and drive real-world value. Unlike purely academic researchers focused on novel model development, this leader thrives at the application layer : taking today’s most powerful models, frameworks, and architectures, and applying them creatively to solve complex business and consumer problems. Their strength lies in translating cutting-edge AI capabilities into intuitive, scalable, and differentiated product experiences.

The individual should bring deep fluency with generative AI models such as GPT, combined with hands-on expertise in agentic architectures, advanced prompt engineering, and model specification design

They should understand not just how to call an API, but how to orchestrate multiple AI components into systems that feel intelligent, adaptive, and magical to end users.

Familiarity with building MCP servers and other forms of self-describing APIs will be key, as our long-term strategy involves licensing these servers on a per-call basis to enable external developers, agents, and conversational LLMs to leverage our proprietary nutrition data

Equally important, this leader must be a cultural change agent.

The organization is pivoting away from heavy, slow, research-intensive cycles toward a nimble, AI-first mindset where generative AI is embedded into every corner of the business—from code creation to ingredient classification to consumer-facing personalization

Leader must evangelize that shift across teams, instilling urgency and demonstrating through example how AI can collapse timelines, augment human expertise, and unlock new categories of value.

They should create an environment where experimentation with AI is not the exception but the norm, inspiring confidence and excitement across both technical and business functions

AWS and PostgreSQL experience is a strong plus

The ideal candidate is both visionary and pragmatic

Chart a bold path forward for AI-driven B2B and B2C products, while also keeping execution grounded in measurable outcomes and user impact.  This is not a bottom up engineering leadership position - it is a top down position heavily working back from B2C and B2B customer needs and opportunities.

Balance creativity with accountability, ensuring that every AI feature shipped has a clear purpose and delivers delight

A combination of strategic foresight, technical fluency, and organizational leadership will enable them to build the next generation of AI-powered nutrition solutions—and position the company as a trusted leader in AI-driven food technology.

Additional Requirements :

AI / ML devops workflow knowledge a plusRDMBS experience (especially postgres) a strong plus

Computer science or equivalent educational background required Implementing consumer facing AI featured in an explosive growth

0 to 1 startup required

10 plus years in a Leadership roleRoll up your sleeves, hands on is a must

Start up experience is a must

Strong experience working with visionary founders and fast changing requirements and market needsNutrition, health and wellness experience, knowledge or passion is very important.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.