Talent.com
Brand Marketing Campaign Manager
Brand Marketing Campaign ManagerVerkada • San Mateo, CA, United States
Brand Marketing Campaign Manager

Brand Marketing Campaign Manager

Verkada • San Mateo, CA, United States
9 hours ago
Job type
  • Full-time
Job description

Who We Are

Designed with simplicity in mind, Verkada's six product lines - video security cameras, access control, environmental sensors, alarms, workplace, and intercoms - provide unparalleled building security through an integrated, cloud-based software platform. Over 33,500 organizations, including 96 companies in the Fortune 500, across 93 countries worldwide trust Verkada as their physical security layer for easier management, intelligent control, and scalable deployments. Founded in 2016 with more than $700M in funding raised to-date, Verkada has expanded rapidly with 15 offices and 2,200+ full-time employees. Overview

We're looking for a Brand Marketing Campaign Manager to help define and deliver the programs that grow Verkada's brand in market. In this role, you'll build and execute integrated brand campaigns across paid, owned, and earned channels - from digital and social to out-of-home and events - connecting Verkada's story to customers and partners in powerful, consistent ways.

You'll own campaign strategy, manage budgets, and collaborate closely with creative, sales, and demand generation teams to drive measurable outcomes including brand awareness, engagement, and event participation. This is an exciting opportunity for a marketer who thrives at the intersection of creativity, strategy, and execution.

About the Role

Reporting to the Director of Corporate Marketing, this role is responsible for building and optimizing brand campaigns that raise awareness, strengthen perception, and generate engagement with Verkada's technology and leadership.

As part of your broader campaign portfolio, you'll also lead marketing efforts and drive ticket sales for VerkadaOne, our annual user conference and a flagship brand moment that brings Verkada's story to life.

You'll have ownership of campaign budgets, oversee creative development, and collaborate cross-functionally to ensure Verkada's brand is expressed consistently and effectively across every channel.

We are committed to a thriving in-office culture. This role requires that you be on-site at our HQ in San Mateo, CA 5 days a week.

What You'll Do

  • Lead Brand Campaigns

Develop and execute multi-channel brand campaigns that elevate Verkada's awareness and perception in the market.

  • Partner with the Integrated Campaigns, Creative, Demand Gen and Comms teams to launch storytelling-driven programs across CTV, social, podcasts, digital, out-of-home, and experiential.
  • Manage and optimize paid media budgets to ensure efficient spend and measurable brand impact.
  • Create campaign messaging, provide visual direction, and develop toolkits that align with Verkada's brand voice and design system.
  • Drive VerkadaOne Marketing
  • Own marketing campaign strategy and execution to meet VerkadaOne attendance and engagement goals.

  • Partner with Sales to build toolkits, incentives, and outreach programs that convert customers and partners into attendees.
  • Integrate VerkadaOne into broader brand and awareness campaigns to amplify reach and consistency.
  • Measure and Optimize Performance
  • Track key metrics, analyze results, and use data to optimize campaign performance and future planning.

  • Report outcomes and learnings to leadership, with a focus on ROI and channel effectiveness.
  • Ensure Brand Consistency
  • Maintain brand integrity across all marketing touchpoints including web, social, email, paid placements, and event creative.

  • Collaborate and Execute
  • Work closely with cross-functional teams (Brand Creative, Product Marketing, Demand Gen, Creative, and Events) to align priorities and coordinate execution.

  • Manage timelines, budgets, vendors, and reviews to deliver high-quality campaigns on time and on budget.
  • What You Bring

  • 5-8+ years of experience in integrated marketing, campaign management, or brand marketing, preferably in B2B or technology.
  • Proven experience owning and managing marketing budgets across paid channels (digital, social, OOH, sponsorships, etc.).
  • Demonstrated success launching brand awareness or integrated campaigns that drive measurable business outcomes.
  • Strong project management, organizational, and cross-functional collaboration skills.
  • Excellent communication and creative judgment with an eye for brand storytelling.
  • Familiarity with CRM and marketing automation tools (Salesforce, HubSpot, Marketo, etc.).
  • Self-starter with a proactive, problem-solving mindset and ability to thrive in a fast-paced environment.
  • Willingness to be onsite in San Mateo, CA, five days a week, and travel occasionally for regional events.
  • US Employee Benefits

    Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to :

  • Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
  • Nationwide medical, vision and dental coverage
  • Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
  • Expanded mental health support
  • Paid parental leave policy & fertility benefits
  • Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
  • Professional development stipend
  • Fertility Stipend
  • Wellness / fitness benefits
  • Healthy lunches provided daily
  • Commuter benefits
  • Additional Information

  • You must be independently authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time.
  • Annual Pay Range

    At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and / or equity in the company in the form of restricted stock units (RSUs)

    Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).

    Estimated Annual Pay Range $130,000—$185,000 USD Verkada Is An Equal Opportunity Employer

    As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

    Your application will be handled in accordance with our Candidate Privacy Policy.

    Create a job alert for this search

    Brand Marketing Manager • San Mateo, CA, United States

    Related jobs
    Senior Manager, Brand Strategy & Innovation

    Senior Manager, Brand Strategy & Innovation

    Visa • San Francisco, CA, United States
    Full-time
    Visa’s Global Brand Team is seeking an experienced and strategic Senior Manager to join our Global Marketing organization, focusing on strengthening Visa’s Brand Value for both consumers and client...Show more
    Last updated: 4 days ago • Promoted
    Product Campaign Manager

    Product Campaign Manager

    Fortinet • Sunnyvale, CA, United States
    Full-time
    Join Fortinet, a cybersecurity pioneer with over two decades of excellence, as we continue to shape the future of cybersecurity and redefine the intersection of networking and security.At Fortinet,...Show more
    Last updated: 30+ days ago • Promoted
    Brand Marketing Manager

    Brand Marketing Manager

    Google Inc. • San Francisco, CA, United States
    Full-time
    Brand Marketing Manager, Student Activations.Google San Francisco, CA, USA ; Mountain View, CA, USA ; +1 more.We invite applicants to share their preferred working location : .San Francisco, CA, USA;...Show more
    Last updated: 3 days ago • Promoted
    Brand Marketing Manager

    Brand Marketing Manager

    Kiddom • San Francisco, CA, United States
    Full-time
    This range is provided by Kiddom.Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Kiddom is a groundbreaking educational platform that promotes s...Show more
    Last updated: 8 days ago • Promoted
    Brand Marketing Manager

    Brand Marketing Manager

    Instawork • San Francisco, CA, United States
    Temporary
    Instawork’s vision is to create economic opportunities for local businesses and skilled hourly workers in communities around the world. With an AI-first approach, we’re supercharging the leading onl...Show more
    Last updated: 30+ days ago • Promoted
    Marketing & Brand Director

    Marketing & Brand Director

    Voy Ventures • San Francisco, CA, United States
    Full-time
    Get AI-powered advice on this job and more exclusive features.Direct message the job poster from Voy Ventures.We are partnering with a cross-border venture capital firm with offices in the Bay Area...Show more
    Last updated: 5 days ago • Promoted
    Senior Brand Marketing Leader - Fintech Campaigns & Growth

    Senior Brand Marketing Leader - Fintech Campaigns & Growth

    Chime • San Francisco, CA, US
    Full-time
    A financial technology company is seeking a Senior Brand Marketing Manager to drive integrated brand campaigns.The ideal candidate has over 6 years of brand marketing experience, and expertise in d...Show more
    Last updated: 2 hours ago • Promoted • New!
    Senior Brand Marketing Manager

    Senior Brand Marketing Manager

    PlayStation • San Mateo, CA, US
    Full-time
    Senior Brand Marketing Manager.PlayStation isn't just the Best Place to Play it's also the Best Place to Work.Today, we're recognized as a global leader in entertainment producing The PlayStation ...Show more
    Last updated: 30+ days ago • Promoted
    Growth Marketing Manager : Paid & Organic Growth

    Growth Marketing Manager : Paid & Organic Growth

    General Medicine • San Francisco, CA, United States
    Full-time
    A healthcare company based in San Francisco is seeking an experienced paid marketing manager.The ideal candidate will have 4–6 years of experience managing paid social campaigns and a performance m...Show more
    Last updated: 4 days ago • Promoted
    Manager, Performance Marketing - Brandformance

    Manager, Performance Marketing - Brandformance

    Airwallex • San Francisco, CA, United States
    Full-time
    Airwallex is the only unified payments and financial platform for global businesses.Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses ...Show more
    Last updated: 20 days ago • Promoted
    Growth Marketing Manager

    Growth Marketing Manager

    groundcover • San Francisco, CA, United States
    Full-time
    We’re not here to blend in - we’re here to change how observability works.We’re a fast-growing Series B startup delivering the most modern, developer-first observability platform for cloud-native e...Show more
    Last updated: 8 days ago • Promoted
    Senior Brand Marketing Manager

    Senior Brand Marketing Manager

    Chime • San Francisco, CA, United States
    Full-time
    Senior Brand Marketing Manager.This is a high-impact role for a marketer who lives at the intersection of strategy, creativity, and execution. You’ll lead integrated brand campaigns that connect emo...Show more
    Last updated: 13 days ago • Promoted
    Senior Brand Marketing Manager

    Senior Brand Marketing Manager

    Intercom • San Francisco, CA, US
    Full-time
    Senior Brand Marketing Manager.Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences. Our AI agent Fin, the most advanced customer servi...Show more
    Last updated: 12 days ago • Promoted
    Brand Marketing Manager

    Brand Marketing Manager

    Kiddom Inc • San Francisco, CA, United States
    Full-time
    Kiddom is a groundbreaking educational platform that promotes student equity and growth by uniting high-quality instructional materials with dynamic digital learning. Through unparalleled curriculum...Show more
    Last updated: 30+ days ago • Promoted
    Brand Marketing Manager, Claude

    Brand Marketing Manager, Claude

    Anthropic • San Francisco, CA, United States
    Full-time
    Brand Marketing Manager, Claude.Anthropic’s mission is to create reliable, interpretable, and steerable AI systems.We want AI to be safe and beneficial for our users and for society as a whole.Our ...Show more
    Last updated: 8 days ago • Promoted
    Marketing Brand Manager

    Marketing Brand Manager

    Imperative Care • Campbell, CA, US
    Full-time
    Quick Apply
    Marketing Brand Manager Location : This position is based in our Campbell, California offices.This position is hybrid and full-time Why Imperative Care?. Do you want to make a real impact on ...Show more
    Last updated: 11 days ago
    Growth Marketing Manager, Paid & Organic

    Growth Marketing Manager, Paid & Organic

    General Medicine • San Francisco, CA, United States
    Full-time
    We’re seeking an experienced and data-driven paid marketing manager to join our growing marketing organization.This role is ideal for someone who is both a creative and strategic thinker and thrive...Show more
    Last updated: 5 days ago • Promoted
    Brand Marketing Lead

    Brand Marketing Lead

    Succinct • San Francisco, CA, United States
    Full-time
    Zero-knowledge proofs (ZKPs) are critical to the future of blockchain scaling, interoperability, and privacy, but are too complex for most developers today. Succinct’s mission is to make ZKPs simple...Show more
    Last updated: 29 days ago • Promoted