Digital Marketing Strategist

A company is looking for a Digital Marketing Strategist to develop and optimize paid media campaigns.

Key Responsibilities

Create, execute, and manage digital marketing strategies to drive traffic and conversions

Test and improve campaign performance across various digital channels

Analyze data to uncover trends and identify new opportunities for growth

Required Qualifications

Bachelor's Degree in Marketing, Communication, Analytics, or a related field, or equivalent work experience

1+ years of experience in managing PPC / SEM campaigns

Experience with paid search, paid social, and display media channels

Google Ads, Microsoft Ads, or related certification

Proficiency in Microsoft Excel for trend analysis