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Digital Media Manager - Retail, Optimization, Campaigns

Digital Media Manager - Retail, Optimization, Campaigns

NYC StaffingHoboken, NJ, US
16 hours ago
Job type
  • Full-time
Job description

Digital Media Manager

Our enterprise retail client is seeking an experienced Digital Media Manager to build and execute their advertising solutions, using their proven conversion-driven and brand building solutions to join their team! This will be a hybrid (three - five days onsite), 3-month, 40 hr / week role in Hoboken, NJ. As a Digital Media Manager, you will own the execution, recognition, and delivery of sales revenue. This position is both strategic and tactical, requiring the campaign manager to independently generate strategic insights for their portfolio campaigns. Campaign managers will be responsible for client specific requirements, providing optimization strategy expertise and client communication best-practice guidance. The ideal candidate will have 3-5 years professional experience with End-to-End Digital Media Campaign Management, Digital Media Planning, and professional experience managing a media mix of more than one platform and channels, especially in paid channels such as Display, Mobile, Social, Search, and Programmatic.

Key Responsibilities

  • Develop and execute comprehensive marketing campaigns across various digital channels.
  • Analyze campaign performance data to identify trends and insights that drive future strategies.
  • Manage social media marketing efforts to enhance brand presence and customer engagement.
  • Perform SEO tasks to optimize web content and improve search engine rankings.
  • Create engaging content for various platforms, including websites, blogs, and email newsletters.
  • Conduct A / B testing to optimize campaign performance and user experience.
  • Monitor performance metrics, providing regular reports to stakeholders and making data-driven recommendations.
  • Oversee budget management for marketing campaigns, ensuring cost-effectiveness and ROI.
  • Collaborate with cross-functional teams to align marketing strategies with business objectives.
  • Conduct market research to understand customer preferences and industry trends.

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in digital marketing or campaign management.
  • Proficiency in data analysis and performance metrics evaluation.
  • Strong understanding of social media marketing strategies and tools.
  • Experience with SEO best practices and content creation.
  • Knowledge of email marketing platforms and strategies.
  • Familiarity with A / B testing methodologies and customer engagement techniques.
  • Experience in brand strategy development and market research.
  • Strong project management skills and ability to manage multiple campaigns simultaneously.
  • Excellent communication and interpersonal skills.
  • In this position, you may have access to client or customer systems, confidential and / or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

    Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental / vision / term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

    Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also email your resume in Word to : april.segedi@jobalert.creativecircle.com

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    Digital Media Manager • Hoboken, NJ, US

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